Salon Media Group, Inc. Announces Launches Wire Service.

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SAN FRANCISCO, June 27 /PRNewswire/ — Salon Media Group (Nasdaq: SALN), a leading Internet media company, today announced the launch of SalonWire, a subscription service featuring a daily text display of all Salon.com articles available for syndication.

Under the new business-to-business service, subscribing companies can access, via Web browser, full text of approximately 100 new Salon.com articles each week. Subscribers are granted permission to reprint Salon.com content and pay for stories on a per-article basis.

Other facets of the new service include:
– Daily XML feeds of specific Salon.com sections and columns sent directly to participating subscriber sites
– Special feeds of translated content for international clients
– Customized Salon.com content on subject matter specifically requested by subscribers
– Audio excerpts of leading self-help books, fiction, nonfiction and poetry from Salon Audio

Charter subscribers to SalonWire include the Schwab Foundation, “Catholic Digest,” “Sydney’s Child” and CMP Media LLC.

“Salon has been widely recognized for the quality and originality of its content,” said Salon Media Group President and CEO Michael O’Donnell. “With the advent of SalonWire, we now have a vehicle to more easily distribute our content in a way that’s convenient and familiar to our syndication clients.”

About Salon



Founded in 1995, Salon.com is a leading Internet media company that produces 10 award-winning, original content sites and hosts two communities — Table Talk and The WELL. In October 2000, Salon.com launched Salon Audio, a site offering daily downloads and streaming audio from Salon’s favorite columnists, as well as hundreds of downloadable versions of short stories, poems and interviews in MP3 and Real Audio formats. Over 530 companies have advertised on Salon.com including IBM, Lexus, Microsoft, EDS, Hewlett-Packard, Mastercard, AskJeeves, Virgin Megastore Online, Kimberly Clark, and Intel. In December 1999, Salon.com announced a content and equity agreement with Rainbow Media Holdings, Inc., a subsidiary of Cablevision Systems Corp. and NBC. Strategic wireless distribution partners include AvantGo, Omnisky, Palm.net and Skytel.

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