Last Revised August 16, 2012.
Information We Collect
We collect information from and about you, including personal information and information about your use of the Site, the Application, and our Services. Specifically, we collect information: (1) directly from you, such as when you register to use our Site, request our newsletter, or participate in contests, sweepstakes, or other offers; (2) from third parties, such as when you log in through a social networking site or our Refer a Friend program; and (3) automatically, as you move through our Site and our Application, such as Site usage, browser types, IP addresses or device IDs, and other data, as discussed below.
Information We Collect Directly From You. We request information from you when you register for an account for our Site (our legacy “Salon Core” members), request our newsletter, participate in our contests, sweepstakes, and other promotions, and contact us. Depending upon the particular activity, we may request the following information from you: your name, email address, zip code, gender, age range, income range, username, password, and, for Salon Core members, credit card information.
Information We Collect About You From Third Parties.
- Refer a Friend. The Site offers an “email a friend about this story” feature, allowing Site visitors to send email to friends to inform them about an article that might be of interest. For this feature to function, we ask for email addresses for the recipient (so we know who to mail the message to) and from the sender (so we can tell the recipient who sent the email). We do not store or save these addresses and neither you nor your friend will receive email or other communications from Salon or its partners as a result of having used this feature. While this tool should not be used to send mass “spam” mailings, Salon has no control over how our visitors use it, and any email sent through it originates with, and is the responsibility of, the sender, not Salon.
Location Information. If you are using our Application, we also may collect your location. We will request your permission prior to doing so. We may combine your location information with other information that we have collected about you.
Most Web browsers accept cookies automatically. You can delete cookies manually or set your browser to automatically delete cookies on a pre-determined schedule. If you decline to accept cookies, you may not be able to take advantage of or participate in certain features of this Site.
Other companies that place advertising on our Site also have the ability to assign their cookies to you. You can opt out of the collection of certain information about you by many online advertisers. Please see the section below entitled “Advertising” for additional information.
Use of Flash Cookies and HTML5. Our Services enable the use of the Adobe Flash Player. Your use of the Adobe Flash Player generates “flash cookies” (also known as “persistent identification elements” or “local shared objects”). The Adobe Flash Player (and similar applications) uses flash cookies to remember user settings, preferences and usage in a manner similar to the browser cookies referenced above. Flash cookies can store more information than browser cookies and are managed through a different interface than the one provided by your Web browser. You can control the degree to which you accept flash cookies by accessing your Adobe Flash Player management tools directly through the settings manager for Adobe Flash, located at http://www.macromedia.com/support/documentation/en/flashplayer/help/settings_manager.html. (Users running the Windows operating system can generally view flash cookie files in this folder: \Documents and Settings\[username]\Application Data\Macromedia\Flash Player. Users running the Apple operating system can generally view flash cookie files in this folder: /users/[username]/Library/Preferences/macromedia/Flash Player. Flash cookies, or LSO files are stored typically with an “.SOL” extension. If you do not allow flash cookies on your computer, you may not be able to take advantage of or participate in certain features of our Services.
HTML is the software language used for building most of the sites on the internet. Some HTML5 code may allow your responses to advertising and other activities to be monitored across websites, and for such information to be stored on your computer or mobile device and accessed by others you do or have done business with. Salon accesses user activity information stored through this feature of HTML5. As with cookies, other companies that place advertising on our Site may have the ability to access information using this feature of HTML5. Salon does not control and is not responsible for any such access or for their use of information obtained.
Web Beacons. Our Web pages or e-mail messages may contain a small graphic image called a Web beacon, which is sometimes also called a “clear gif,” that allows us to monitor and collect certain information about our users, such as the type of browser requesting the Web beacon, the IP address of the computer that the Web beacon is sent to and the time the Web beacon was viewed. Web beacons can be very small or invisible to the user, but, in general, any electronic image viewed as part of a Web page or email, including HTML-based content, can act as a Web beacon. We may use Web beacons to count visitors to our Web pages or to monitor how our users navigate our Site, and we may include Web beacons in email messages in order to count how many of the messages we sent were actually opened or acted upon. We use Web beacons to compile aggregate statistics about our Site and our marketing campaigns.
Analytics. Each time a visitor comes to the Site or uses our Application, our servers collect information, including, for example, the visitor’s domain name (e.g., the website that you came from), referral data (e.g., depending on your browser, the address of the last page or series of pages you visited prior to clicking through to our Site), and browser and platform type. We also count, track and aggregate each visitor’s activity as part of our analysis of general traffic flows at our Site and on our Application (e.g., tracking where traffic comes from, how traffic flows within the Site and our Application, etc.). We collect some of this data directly, and we also engage third party service providers (e.g., Google Analytics) who use the technologies described in this section, to collect this information and to assist us with our analytics.
Security of Information
Salon makes efforts to protect your information. However, no website, Internet transmission, computer system or wireless connection is completely secure. Salon cannot guarantee that unauthorized access or disclosure, hacking, data loss or other breaches will not occur. Your use of the Site and our Services is at your own risk. Salon urges you to take steps to keep your information safe by memorizing your password or keeping it in a safe place (separate from your account information), logging out of your account, and closing your Web browser. In addition, you should not provide your password to others. By registering for or using our Services, you are responsible for any use of the our Services accomplished through the use of your password.
We cannot and do not ensure or warrant the security of any information you transmit to Salon and you do so at your own risk.
Use of Your Information
We use your information, including your personal information, to provide our Services to you and for the following purposes:
- To communicate with you, to respond to your inquiries, and for other customer services purposes;
- To provide information that you have requested to receive from us;
- To tailor the content and information that we may send or display to you, and to otherwise personalize your experiences while using our Services;
- To improve our Services;
- For research purposes;
- For marketing and advertising purposes; for example, we may send you emails about new features of our Site and our Application as well as about our products and services, as well as products and services of third parties, that we believe would be of interest to you;
- To better understand how users access and use our Services, both on an aggregated and individualized basis.
Joint Marketing Events/Partners. We also may partner with third parties for joint marketing events. If you participate in such as an event, including a promotion as discussed below, we may share your information with the third party.
Third parties providing services on our behalf. We may engage third parties to perform services in connection with the operation of our business. Examples of these services include: (a) distribution of marketing and promotional material; (b) website evaluation and analytics; (c) fulfilling magazine, newsletter or other subscriptions; (d) data collection, storage, management, analysis and, where applicable, cleansing, and (e) any other services designed to assist us in maximizing our business potential. These third parties may have access to information about visitors to our Site and our Application, including personal information, for the purpose of performing their duties and functions. Investigations and security. We may release information about you when legally required to do so, at the request of governmental authorities conducting an investigation, in response to a subpoena or other legal process, or to verify or enforce compliance with the policies governing our Site, Application, and applicable laws. We may also disclose such user information whenever we believe disclosure is necessary to protect the rights, property or safety of Salon, or any of our respective affiliates, business partners, customers or others.
Promotions. If you choose to enter a contest, sweepstakes or promotion offered by Salon, your information may be disclosed to third parties for purposes of posting your entry with attribution or otherwise as permitted in the official rules for the contest, sweepstakes or promotion in question, fulfilling your prize or including your name on a winners list, or as otherwise necessary for purposes of the contest, sweepstakes or promotion. We may also require you to consent to the use of your information, such as name, voice or likeness, in advertising, promotional and marketing materials, in which case the rules will so state. In addition, we may offer promotional content, including sweepstakes and promotions, sponsored by or co-branded with a third party, who may obtain the personal information that you submit. Please refer to the rules of the particular contest, sweepstakes or promotion for additional information.
Surveys. Salon may from time to time conduct voluntary surveys of visitors to the Site to obtain aggregate demographic information about them. Such information may be compiled and shared in the aggregate with advertisers and other third parties.
Business Transfers/Bankruptcy. If we are acquired by or merged with another company, if substantially all of our assets are transferred to another company, or as part of a bankruptcy proceeding, we may transfer the information we have collected from you to the acquiring company.
User Generated Content
Certain portions of our Services permit registered users to post comments, e.g., in response to an article. Any information that you post to our Services may be viewable by other visitors to our Services. We are not responsible for the privacy of any information that you choose to post, or for the accuracy of any information contained in those postings. Any information that you disclose becomes public information. We cannot prevent such information from being used in a manner that may violate this Policy, the law or your personal privacy.
You may opt-out of many third-party ad networks. The website http://www.networkadvertising.org/optout_nonppii.asp provides information regarding this practice by Network Advertising Initiative (“NAI”) members, and your choices regarding having this information used by these companies, including how to “opt-out” of third-party ad networks operated by NAI members. You also may contact the Digital Advertising Alliance at http://www.aboutads.info/choices/ for information about opting out of targeted advertising and your choices regarding having information used by About Ads member companies, including how to “opt-out” of third-party ad networks operated by About Ads members. Opting out of one or more NAI members or DAI members (many of which will be the same) only means that those members no longer will deliver targeted content or ads to you, but it does not mean you will no longer receive any targeted content or ads on our Site or other websites. You may continue to receive advertisements, for example, based on the particular website that you are viewing. Also, if your browsers are configured to reject cookies when you visit this opt-out page, or you subsequently erase your cookies, use a different computer or change web browsers, your NAI or DAI opt-out may no longer, be effective. Additional information is available on NAI’s and DAI’s websites accessible by the above links.
Special Information for California Consumers
California residents may request a list of all third parties to which Salon has disclosed certain personal information about you for the third party’s marketing purposes. You may make one request per calendar year. In your request, please attest that you are a California resident and provide a current California address for our response to you. You may request this information in writing by contacting us at:
Salon Media Group, Inc.
Attn: California Consumers
101 Spear Street, Suite 203
San Francisco, CA 94105
Our Commitment to Children’s Privacy
Protecting the privacy of children is important to us. We do not collect or maintain information from those we actually know are under 13, and no part of our Services is structured to attract anyone under 13. If you are under the age of 13, you are not permitted to use our Services. If you are aware of anyone under the age of 13 using our Site, please notify us. Upon confirmation, we will terminate any account that user may have, and we will eliminate any personal information we may have obtained from that user.
Unsubscribe and Data Removal Policies
If you would like to remove your name and e-mail address from our Core registration database, you can send an email requesting removal to firstname.lastname@example.org.
If you no longer wish to receive promotional emails from us, please follow the opt-out instructions in the text of the email. Please note that it may take up to ten days to process your request. Please also note that if you opt-out of receiving promotional emails from us, we may continue to contact you with via email with service related communications.
Other Sites and Services
Consent to Processing in the United States
Choice of Law
If you have any further questions or concerns about Salon’s privacy policies and use of personal information, please send them to email@example.com.