Salon Magazine Fact Sheet


Salon Magazine is a daily original content Internet magazine covering books, politics, arts and ideas. Founded in November 1995 by David Talbot, former San Francisco Examiner Arts and Features Editor, Salon Magazine has been called "intriguing and intelligent" (Washington Post), "a web New Yorker" (Business Week), "smart and literate" (The New York Times) and "a breath of literate air in this computer-crazed world" (New York Post).

Awards

Salon Magazine has won most major Web awards including:

  • 1999 "David Talbot, one of the 20 Stars of the New News" - Newsweek
  • 1998 "Best of Multimedia" - Entertainment Weekly
  • 1998 & 1997 Webby Award for "Best Online Magazine"
  • 1998 & 1997 "Top of the Net" - Yahoo Internet Life
  • 1997 "Cool Site of the Year" - U.S. News & World Report
  • 1997 "Best of the Web" - Business Week
  • 1997 "Best Website" - Entertainment Weekly
  • 1997 "Best Online Magazine of the Year" - Advertising Age
  • 1996 "Web Site of the Year" - Time Magazine

Editorial and Publishing Staff

David Talbot, Founder, Editor and CEO
Michael O'Donnell, President and Publisher
Andrew Ross, VP of Business & Strategic Development
David Weir, VP of Content Development / Managing Editor
Gary Kamiya, VP of Content
Mignon Khargie, VP of Design
Scott Rosenberg, VP of Site Development
Bonni Hamilton, Director of E-commerce
Patrick Hurley, Marketing Director
Dayna Macy, Director of Public Relations

Columnists

Susie Bright
Jon Carroll
Heather Chaplin
Joe Conason
Steve Erickson
Christopher Hitchens
David Horowitz
Garrison Keillor
Anne Lamott
Camille Paglia
James Poniewozik
Polly Shulman
Sallie Tisdale
Sarah Vowell

Editorial Departments

21st - Smart, lively and opinionated daily coverage of Internet news and digital culture from today's best technology writers. 21st covers the world of technology and the Net with a sharp eye to cut through the hype and provide a rich, nuanced picture of equal interest to technophiles and the general reader. Edited by Scott Rosenberg, 21st offers daily feature stories; weekly reviews of books, hardware, software and Web sites; the 21st Challenge; and Rosenberg's weekly column "Let's Get This Straight".

Books - Edited by Laura Miller and Craig Seligman, "Books" features reviews and interviews with today's most interesting writers. Recent literary highlights include interviews with Jim Harrison, Richard Price, Dorothy Allison, Nadine Gordimer, P.D. James, Grace Paley and Toni Morrison. Books also includes "Sneak Peeks" - Ahead-of-the-curve daily book reviews, "Spotlight Series", which recognizes emerging writers, and the "Salon Book Awards", an annual literary event honoring the year's best books.

Comics - Featuring the works of comic luminaries Tom Tomorrow, Ruben Bolling, Carol Lay and Keith Knight. "Dark Hotel", the newest comic to appear in Salon Magazine, is a serial penned and inked by comic legends Bob Callahan and Spain Rodriguez and features the strange and twisted lives of those who live in San Francisco's imaginary "Dark Hotel".

Entertainment - A complete entertainment section filled with movie, music and television reviews, edited by Cynthia Joyce. Joyce Millman's daily Blue Glow and bi-monthly television features; Charles Taylor's Home Movies; extended film coverage including actor and director interviews and film reviews.

Ivory Tower - Edited by Carol Lloyd, Ivory Tower takes a look at campus life from within and without. From essays on student's lives, to critical looks at the academic world to sharp and opinionated columns by Camille Paglia, Ivory Tower contains some of the best writing on academic life available today.

Media - Funny and trenchant coverage of the world of media and entertainment. Salon Magazine separates the weird from the worthy in this daily column on the personalities and trends that are shaping communications in the '90s.

Money - A weekly department published every Friday that looks at money - how we think about it and what we do with it. Includes essays on personal finance, the stock market, international and national business and book reviews. Also features a regular column, "The Reluctant Capitalist" by Heather Chaplin.

Mothers Who Think - Mothers Who Think is a daily Salon Magazine department edited by Camille Peri and Kate Moses. The section features hot-button articles written by thought-provoking writers about motherhood, family life and women's lives.

Newsreal - Daily news commentary on the latest headline stories and trends, including interviews with newsmakers, pundits and hot-button authors.

Urge - A weekly section featuring great writing on sex and erotica, and a regular column, "Sexpert Opinion" by Susie Bright.

Table Talk Forum - Managed by Cliff Figallo, Table Talk is one of the Internet's premier reader forums. With more than 98,000 registrants and growing, Table Talk was ranked by ForumOne as the second most popular reader forum on the Web. More than 2,500 topics are being discussed, including books, politics, digital culture, personal life, entertainment and much more. Links to Table Talk from Salon's feature stories stimulate discussion and debate.

Wanderlust - The daily travel department, edited by Donald W. George, showcases lively, first-person articles by top literary names such as Peter Mayle and Isabel Allende. Contributors include such leading travel writers as Jon Krakaeur, Jan Morris, Pico Iyer and Simon Winchester. Salon Magazine's interactive component makes readers' anecdotes about romantic encounters on the road and practical travel tips part of the editorial mix.

Readership

  • An average of one million visitors and 13 million page views per month
  • 67% male / 33% female
  • $71,000 (U.S.) Household Income
  • 87% college graduates, 76% professionals
  • Median age: 34
  • Average session time with Salon Magazine per visit: 22 minutes per visit
  • Average number of monthly visits to Salon Magazine: 23 visits per month


For more info: contact Dayna Macy



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