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Amy Reiter

Celebrity free-fall-for-all
Swing from tall buildings, risk life and appendage ... some people will do anything for attention. Plus: This is Whitney Houston on something, for sure.

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By Amy Reiter

March 31, 2000 |  How far will people go for a mention in USA Today? All the way to the top, apparently.

Ringling Bros. and Barnum & Bailey circus had aerialist Mark David hoisted more than 30 floors up the side of USA Today's twin towers in Arlington, Va., Thursday, to do a few tricks -- a foot hang, a neck spin, a couple of heel drops. The goal? To boost awareness of the circus' current stint in neighboring Washington -- and maybe get a mention in USA Today's Lifeline column.

"You know me, Cesar," publicist Kerry Lynn Bohen wrote to Lifeline writer Cesar G. Soriano in an e-mail the paper's staffers dubbed "flack pitch of the week."

"I'll keep sending you information about things I'm working on, in the hopes that eventually one of them will catch your ear," Bohen wrote. "This one may, at least, catch your eye -- particularly if you look out the window at the right time on Thursday morning!"

Unfortunately for the publicist, Soriano wasn't even around at 11 a.m., when David began his upward journey on a trapeze attached to the bottom of window washers' scaffolding. "I didn't see it, and no, we are not running it in Lifeline," Soriano tells me.

"For some reason, we don't really cover things happening in our own building," Soriano says, but holds out this hope for the plucky circus publicist. "Last year, we had a sky diver jump off the building, and we never even mentioned it. But the Washington Post did a big story on it."

Bohen's apparently got her backup plan covered. "We made sure our photographers got pictures without the USA Today sign in them," she tells me.

Guess that's why they call it the greatest show on Earth.

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Hair apparent

"I wanted one of those Brazilian waxes that make Naomi Campbell's nether regions look so entrancing. But the pain was so excruciating I ran out with my knickers in my pocket."

-- Celebrity ex-wife Paula Yates on beauty treatments gone bad in the U.K.'s Aura magazine.

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Steak knives at the ready!

But USA Today's "flack pitch of the week" has nothing on mine. This week, I received a mighty thought-provoking e-mail from John Wayne Bobbitt's manager, Robert R. Yates.

"I was wondering if you would be interested in having your site auction off a date with John Wayne Bobbitt," Yates writes, "something similar to what www.ugo.com did with Gary Coleman.

"John generates a lot of publicity no matter what he does," Yates points out. "When John feels like it, he does 40 to 60 radio shows a week worldwide, not including TV and print. If we do something like the Coleman thing, it will bring a lot of worldwide press to your company.

"I have several media contacts and will have them all run an article on it," Yates offers. "And if John is lucky he will get a date and, you never know, it just might be the girl John settles down with. And if that happens the press on that would be unbelievable. And John is trying to find himself that special someone. If interested send me an e-mail or contact me ..."

Well, it's certainly very, very tempting, Mr. Yates, but I think I'll have to pass. Any takers out there?

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Ah-nold Cusack?

"I could be in films where you kill someone and then say something cute: 'Hasta la vista, baby.' It starts there. Before you know it, you have an entourage."

-- John Cusack on the career path not taken, in the Toronto Sun.

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Juicy bits

Did Catherine Zeta-Jones go to the Halle Berry Driving School? The Welsh actress is being sued for more than a million smackers by movie producer Petra Van Oelffen. Van Oelffen says Zeta-Jones was negligent when, swerving to avoid hitting an animal, she rammed her car into a tree. Van Oelffen, a passenger in Zeta-Jones' car, suffered a broken ankle in the accident. The tree has yet to retain counsel.

It's Bjork and Yorke! Icelandic chanteuse Bjork and Radiohead singer Tom Yorke are teaming up on a song for the soundtrack of Lars von Trier's new film, "Dancer in the Dark," in which Bjork stars as a Czech single mother working in a U.S. factory.

How is Celine Dion spending her retirement? Playing golf and playing around. "We would both love for Celine to be pregnant," Dion's husband Rene Angelil recently told the press. "We're working hard on it." Apparently it's not only her heart that will go on ... and on ...

Whitney Houston's apparently not done playing the bad girl yet. The singer reportedly showed up four hours late for a recent Jane magazine interview. When she finally arrived, the magazine reports, she was "extremely unfocused, had trouble keeping her eyes open and kept singing and playing an imaginary piano on the table." During the course of the interview, she volunteered that she'd just as soon hang out with a junkie as a U.S. president. "The president gets off on the country. The junkie gets off on a couple of hits. They're the same, both cut from the same cloth, they're just men, you dig?" Uh ... not really.
salon.com | March 31, 2000

 

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About the writer
Amy Reiter is a staff writer for Salon People. For more columns by Amy Reiter, visit her column archive.

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