Monday, Sept. 8, 2008 06:58 PDT
The Korean golf money train
One last note about the now-rescinded learn-English-or-else order from the LPGA to Korean golfers.
In my generally uninformed comments about the contretemps, I focused on the supposed threat posed by uncommunicative Korean golfers to some crucial LPGA revenue streams -- such as the pro-am tournaments that are a staple of the Tour.
But Ron Sirak, the executive editor of Golf World Magazine, who has been covering this story better than anyone else, points out a startling fact in an excellent column published Friday: Korean TV money is the single largest source of revenue for the LPGA.
That fact, Sirak suggests, might explain why the LPGA was so quick to renounce its speak-English marching orders.
