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Justin.tv Rolling Out Pay-Per-View Next Month

Be prepared to pay up for watching live-casters like Chris Pirillo any day now, as Justin.tv is preparing to launch a pay-per-view service. The live streaming startup is rolling out its premium offering with a few of its broadcasters next month, according to a Beet.tv report, with plans to open up the offering to everyone in the second quarter of 2010. Justin.tv is modeling its revenue split after the iTunes Store, and the company’s VP of marketing told Beet.tv that the new offering will finally make it possible to make “digital dollars” instead of just dimes online.

Pay-per-view for live streaming isn’t exactly a new idea. Stickam launched a similar service almost 18 months ago, and Ustream has been talking about charging viewers for live video in the past as well. In fact, Justin.tv’s own CEO Michael Seibel toyed with the idea almost two years ago. Back then, he told the Silicon Alley Insider that the company was working on a combination of “pay-per-view, Craigslist and eBay.” You know, minus the hookers and ridiculous shipping fees.

Actually, it sounds like Justin.tv is now taking a more traditional pay-per-view approach. Broadcasters will be able to set their own fees, with single live shows starting at $1 each. There will also be an option to do subscription services, which could be especially interesting for regular broadcasters with an audience willing to pay. Justin.tv will handle all the billing and charge a flat 30 percent fee on any pay-per-view or subscription sales.

That’s slightly different than the pricing structure of Stickam’s Payperlive program, which it rolled out gradually beginning in July 2008. Stickam offers broadcasters a number of different service plans with scaling bandwidth allocations, revenue splits and monthly fees. The cheapest plan, which includes 100 GB of bandwidth, costs $19 per month, on top of which Stickam charges 25 percent per ticket sold. The so-called platinum plan costs $79 per month, but broadcasters keep 85 percent of their pay-per-view revenue.

Justin.tv has lately been in the headlines for its attempts to appease rights holders with copyright filters. Pay-per-view could actually help the company strike deals with sports leagues that don’t want to see their video transmitted for free, but we’ll have to wait and see whether Justin.tv’s audience will bite.

Weekend Vid Picks: Your Year Remembered via Video

As the days of 2009 dwindle in number (and the deadline for my own end-of-the-year lists grows nearer), more people are using video to encapsulate the big events of the past 12 months.

Machinima’s Inside Gaming Awards Offer Insight Into the Video Game World

I have a confession to make: I’m still trying to figure out machinima — not because I can barely operate the standard two-joystick video game controller, but because to me, in comparison to other online-only content, it’s new media’s complicated stepbrother. Despite the longtime success and of popular machinima series like Red vs. Blue, gamers using Halo, Call of Duty, Grand Theft Auto and other titles as a medium for telling their own stories simply don’t receive the same level of respect that even the most low-budget web series producer might.

Netflix Urges Users to ‘Watch Instantly’ With Design Switch

Notice anything different when you went to Netflix today? If you logged on and were greeted with titles available through its “Watch Instantly” streaming video service, you weren’t alone — the company just switched up the order of its tabs to point users to its streaming titles first and foremost.

The Beautiful Life Resurrected Online

The Beautiful Life on YouTube

American Idol Co-creator Teams With Hulu for Hollywood-set Reality Series

Documenting attractive young people as they attempt to achieve their dreams has made Simon Fuller’s 19 Entertainment a global entertainment monolith — it’s that company’s coffers you fill when you watch American Idol. But for his newest project, Fuller is skipping over TV audiences and partnering with Hulu to distribute the reality series If I Can Dream, due out in early 2010.

The Guild Sells Out! (And It’s Awesome)

Well-played, The Guild. Well-played.

Missed Connections Live Mines Craigslist for Characters

The monologue is much, much older than the Internet, going all the way back to the Greeks. (If you couldn’t guess, the word “monologue” itself is Greek, meaning “speaking alone.”) Yet it’s little surprise that as online video has evolved, it’s made heavy use of monologues as a narrative device. A monologue done well is intimate, character-oriented, voice-driven and short — which is also a recipe for quality web content.

Brightcove Releases iPhone SDK, Reports Record Signups for Updated Platform

Brightcove CEO Jeremy Allaire

Weekend Vid Picks: All the Latest in Adorable Children

I know, guys, that for a while it seemed like adorable cat videos were dominating our society, no thanks to Surprised Kitty…

LOL Finds Drama in the Life of the Manchester Teen

There are very few laughs in LOL, an independently produced web series from Manchester, England. Instead, creator Ric Forster’s teen drama series (currently on episode 17 out of 20) invokes the web slang ironically, the way you might try to defuse a sarcastic comment or cutting insult. Of course, when you’re a teenager juggling school, family, partying and your best friend’s boyfriend, nothing is a joke — life is quite serious.

Xbox Ads Make Your Heart Go Boom Boom Boom

Advertisers from Microsoft and Mediabrands recently decided to go all out to measure the effectiveness of Xbox Live advertising: They wired up 300 test subjects with a special headset that can read biometric signals like your heart rate, eye motion, body temperature and breathing patterns. Half of the test audience was then presented with advertising on the Xbox Live platform, while the other half got to see traditional TV ads. Turns out, people show much more active and lasting responses to interactive advertising than to your 60-second oldteevee clip.

Forget DVD Rentals for $1 a Day; How About 6 Cents an Hour?

Big Box DVD kiosk If Redbox is set to destroy the Hollywood with $1-per-night DVD rentals, what’ll happen if Big Box DVD kiosks start appearing around the country, charging just 6 cents an hour? We could find out if Big Box parent Mosquito Productions is able to expand its kiosk DVD rental business.

Vevo Stumbles Out of the Gate

Vevo FAIL If Vevo is supposed to be the future of the music industry, that future has gotten off to a slow and ignominious start. Apparently Vevo’s servers are still hungover from a wild night of partying with Bono, Adam Lambert, Mariah Carey, and Lady Gaga, because it’s the day after launch and the new music video site is slow to load — that is, if you can get it to load at all.

The Quality of The Vetala’s Production Is No Myth

So, how’s your knowledge of Sanskrit mythology? Yeah, me neither. But don’t assume that’s a hindrance to enjoying the independently produced web series The Vetala, which frames its premise around the emergence of an ancient hostile spirit surfacing in modern times. Because to do so is a major disservice to an extremely well-made dramatic thriller, whose supernatural underpinnings only become evident later in the life of the series.

Study: Redbox Will Destroy the Entertainment Industry

If you thought the movie 2012 was disaster porn, just wait for the entertainment apocalypse that Redbox’s dollar-a-night movie rentals will bring about. That, in a nutshell, is the bottom line of a new report (PDF, hat tip to Video Business) from the Los Angeles Economic Development Corp. that says Redbox’s low-cost movie rental will cost the entertainment industry $1 billion in revenue. It’s a disaster!

Dash Shaw’s Unclothed Man Brings a Bit of Art to IFC

IFC.com has an established knack for partnering with interesting talent for its Internet content, from indie filmmakers Joe Swanberg and Ti West to sketch comedy team POYKPAC to web series pioneer R. Kelly. The newest artist to join that roster, though, is actually someone who can properly be called an artist.

Nielsen: Online Video and DVR Up Double Digits in 3Q

While 99 percent of video is watched on a TV in the U.S., in the third quarter DVR use and online video grew 21.1 percent and 34.9 percent respectively, year-over-year, according to the latest Nielsen A2/M2 Three Screen Report.

Weekend Vid Picks: Wait, What Happened to Tiger Woods?

I wasn’t online much over Thanksgiving weekend, so I’ve subsequently been feeling a bit out of the loop with regards to some of the gossipy headline news that was made over those turkey-stuffed days. Among the biggest, of course, was the saga of Tiger Woods. Apparently he was cheating on his wife? And crashed his car? I’m honestly not sure what happened to the golf superstar. So I shall take to the world of online video to find out!

15 Gigs’ Slacker P.I. Gets New Life via Twitter, Extra Clips

Ah, to be young, stoned and able to spend one’s days surfing basic cable. Of course, while that may be an easy way to make the days pass by, it doesn’t give you a whole lot of tools for solving life’s basic problems. Fortunately for Bo (Thomas Sigsby) and Wyatt (Tanner Thomason), they’ve been getting some help from an unlikely source — a Magnum P.I.-esuqe detective named Derringer (Charlie Pecoraro), who occasionally materializes to offer the boys advice on the myriad challenges tossed their way by fate.

Can District 9’s Success Be Repeated? Sam Raimi Hopes So

Every success story is followed by its imitators. Star Wars had its Space Raiders; the iPod was followed up by the Zune; heck, lonelygirl15 created a whole new genre of storytelling via webcam — all because someone saw someone else’s success, and tried to piggyback upon it.

YouTube Pages Go Light as a Feather

In this gimme-gimme-now-now-now! Internet era, even waiting just a few seconds can spell the difference between someone staying on a page or exiting immediately. To appeal to the instant gratification set, YouTube unveiled its “YouTube Feather” format today.

Goodie Bag.tv Offers a Grab Bag of Ranting and Fun

Everyone loves a good rant — series like Project Rant are based entirely on that concept. But Kirby Ferguson, a New York-based video producer who’s been creating web content since 2007, has taken his talent for ranting and combined it with a knack for reasoned arguments and sardonic asides. And the result — his irregular updates to GoodieBag.tv — has become a mecca for those seeking a dose of common sense and intelligent discussion online.

RedEye Turns Your iPhone Into an (Awkward) Universal Remote

Everyone keeps saying that the iPhone will replace many of the gadgets we use today, like GPS devices, MP3 players, digital cameras, and pocket-sized video cams. After testing out ThinkFlood’s new RedEye Universal Remote Control System for the iPhone, I’m almost ready to add another gadget to that endangered species list: the universal remote control.

Compulsions Puts Character First for Dailymotion

Here’s my No. 1 tip for enjoying Compulsions, the drama launching today on Dailymotion: Don’t get too hung up on it being “twisted.” The series, which presents itself as a spin on darker dramas like Dexter, has its moments of violence but not on the level of the Saw-esque torture porn that’s been numbing America for the past several years. A shot or two in the first four episodes might challenge the squeamish, but overall the effect is psychological, and not too beyond the pale — if you’re a David Fincher fan, it’s much less Se7en and much more Fight Club.

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