Food traditions
Where will America go for V-Day? Ask Google!
Searches for the Olive Garden crush the Internet each Valentine's Day. Who will win this year?
“Darling, you know I love you. I have always loved you. And after all these years, looking into your eyes still drives me wild with desire. Will you pass me your Never Ending Pasta Bowl?”
If you’re looking forward to saying these magic words to your sugarpie honeybunch over Valentine’s Day dinner tonight, you’re not alone! Peeking into Google search trends each of the past two February 14ths reveals a nation ready for romance at the Applebee’s.
A report by a search engine consulting firm called Everspark Interactive reveals that right around 5pm Eastern time on Valentine’s Day, Google lights up like a pinball machine with searches for the following terms:
- Olive Garden
- Red Lobster
- Applebee’s
- Outback
- Outback Steakhouse
- Outback Steakhouse coupons
- Outback Steakhouse menu
- Chili’s
- Macaroni Grill
On this blessed day on the past two years, the statistics for these searches fly through the freaking roof, or, in Google terms, they go “Volcanic,” the highest rating on their “hot searches” scale.
Fascinated by this look into how America will eat / desperately keep their partners happy / mate this evening, we’ll be keeping an eye on Google’s hot searches. Already, “Edible Arrangements,” a company that delivers “flowers” out of fruit, is having a bang-up day, nearly cracking the top 10 searches:
The sadly floundering “Valentine’s Day dinner ideas” is steadily climbing, going up from the 12th most-searched term to the ninth in the half-hour from 2pm EST to 2:30. The mysterious and vaguely depressing “heart-shaped pizza” is hanging on at number 12.
And, at 2:30, here comes the Olive Garden, breaking through at number 19, as millions of people are nearing the 5:00 pm Power Hour.
We’ll update as more restaurants come in!
UPDATE, 4:30 pm Eastern: And with the approach of the dinner hour, the restaurants are surging! The Olive Garden, true to form, is pushing up to the 7th most-Googled term, leaving “Valentines dinner ideas” (number 10) in the dust as Romeos and Juliets are making up their mind and getting ready for some Hospitaliano. But here, too, comes the Red Lobster (13) … and the Australian Menace, Outback, is poised to strike at number 16.
UPDATE, 5:20 pm Eastern: Boom! Boom boom boom! Olive Garden is still comfortably ahead at number six, but here come the insurgents: Outback elbowed aside Red Lobster (11) to climb to #10; Cheesecake Factory is bringing the cardiac pain at #15, Texas Roadhouse rides the sexy Patrick Swayze nostalgia wave to #16, and the very depressing Applebees emerges at #18. The night is still young, lovers!
UPDATE, 6:15 pm Eastern: Well friends, it looks like the OG is not to be messed with this year; the Olive Garden is just killing it at the third-most-searched term on Google right now. Outback isn’t blooming enough onions to catch up, though at #7, there sure are a lot of happy couples eating overly salty beef tonight. Red Lobster is close in at #8, but last year’s third-place chain, Applebee’s (11), looks like it’s being taken out by upstart Texas Roadhouse (10). Benihana and his flipping shimp makes an appearance at 14, and Cheesecake Factory is slipping down to 17. (Weirdly, “heart shaped pizza” is still sticking around at 13.) BUT! Score one for this: at number 18, “How to cook lobster tails.” Go home steamers!
Francis Lam is Features Editor at Gilt Taste, provides color commentary for the Cooking Channel show Food(ography), and tweets at @francis_lam. More Francis Lam.
A peek into the thrilling, exotic diet of a food writer
Or: Everything I ate in the past week. Which is normally a snoozefest, but hey, it's Chinese New Year!
Francis Lam, all decked out for Chinese New Year And today, from the Department of Narcissism, here is a recount of almost everything I’ve eaten in the past week — a feature of New York magazine’s Grub Street blog. I’ll be honest: my diet is not nearly as interesting as you might think a food writer’s should be. Many, many nights it’s takeout on the couch while watching reruns of The Office at 11pm. Happily, though, they interviewed me during the much more culinarily-interesting week of Chinese New Year (or the Lunar New Year, so as not to denigrate the many other millions of people who celebrate the holiday but who aren’t, you know, Chinese).
Continue Reading CloseFrancis Lam is Features Editor at Gilt Taste, provides color commentary for the Cooking Channel show Food(ography), and tweets at @francis_lam. More Francis Lam.
Coca: The next health food craze that won’t be
Non-cocaine coca leaf products are all the rage in South America, but the War on Drugs is going to kill our buzz
Coca leaves and refined cocaine Walk into a supermarket in Bolivia and witness the unfolding of what might have been the world’s next big food fad. The aisles are lined with boxes of cereals, cookies, candies, granola bars, soft drinks and even flour tinged the earthy green color of the exalted coca leaf. One dubiously neon-lime liquor, Agwa de Bolivia, advertises “a coca leaf way of life.” A new soft drink, Coca Brynco, was launched with government support on Jan. 18. Touting extraordinary health benefits, including both energy-boosting and appetite-suppressing properties, these sweet, nutty-tasting coca products are burning hot in South America. Coca is even making inroads in fine dining; South America’s most famous chef, Peruvian Gaston Acurio, uses the leaf to season meat and shellfish, and to make Andean-style cocktails. But, unfortunately, without a plane ticket, you probably won’t be enjoying one of his coca sours any time soon. Outside of the Andes, coca isn’t really known for its culinary and medicinal uses. It’s mostly known as the raw source of cocaine.
Continue Reading CloseAviva Shen is an editorial fellow at Salon. More Aviva Shen.
Just how offensive is Sandra Lee’s crazy Kwanzaa cake?
A recent mea culpa from the creator of this Internet sensation raises the question: What is Kwanzaa food?
Sandra Lee and her Kwanzaa cake. It was the cultural mash-up that was destined for the Viral Video Hall of Fame: Sandra “Queen of QVC, First Lady of New York” Lee going all-out for African America with her Kwanzaa Cake.
In the clip, the very perky — and it must be said, white — Lee takes her Semi-Homemade philosophy (yes, she refers to it as a “philosophy,” and yes, it’s trademarked) to new heights, using an array of store-bought cake, frosting, canned pie filling and corn nuts to “celebrate” the African-American holiday. As you might guess, the video takes pride of place in the pantheon of hilarious culinary disaster videos.
Continue Reading CloseFrancis Lam is Features Editor at Gilt Taste, provides color commentary for the Cooking Channel show Food(ography), and tweets at @francis_lam. More Francis Lam.
Sparkly sweet corn cookies
These cookies, inspired by the tamales my friend brings me every Christmas, bring some bling to the holidays
I don’t like to lie to my children, I really don’t. Lying is wrong, plus I have never been able to keep my own stories straight. So what do I do when my little ones ask me if Santa is real? I say yes. I know, many of you would say that this response constitutes lying. But I love seeing my kids’ excitement on Christmas Eve when they leave a plate of cookies for Santa, along with a handwritten note and a drawing. It won’t last long, their belief in Santa, and I want to hold onto this innocent part of their childhood for as long as I can.
Continue Reading CloseFruitcake-inspired Scotch shortbread
Fruitcake is often the butt of jokes during the holidays. These candied fruit-studded shortbread cookies won't be
“Oh Buddy, I think it’s fruitcake weather,” goes the opening line to one of the best short stories ever written (and certainly a sentimental Southern favorite), “A Christmas Memory” by Truman Capote. Capote based the story on his own memories with his elderly cousin Sook, his eccentric best friend, who baked fruitcakes each Christmas and sent them to acquaintances and people they admired, including Mr. and Mrs. Roosevelt at the White House.
These days, the idea of fruitcake is as stale a joke as some of the cakes that remain on the bottom shelf of the Frigidaire from last Christmas. The main appeal of fruitcake for me is the candied cherries, the red and green chewy bits of sugary former fruit. Although a candied cherry is as similar to a real cherry as plastic-encased American cheese is to aged Manchego, they still hold a visual and sentimental appeal.
Continue Reading ClosePage 2 of 10 in Food traditions