Food traditions

Where will America go for V-Day? Ask Google!

Searches for the Olive Garden crush the Internet each Valentine's Day. Who will win this year?

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Where will America go for V-Day? Ask Google!

“Darling, you know I love you. I have always loved you. And after all these years, looking into your eyes still drives me wild with desire. Will you pass me your Never Ending Pasta Bowl?”

If you’re looking forward to saying these magic words to your sugarpie honeybunch over Valentine’s Day dinner tonight, you’re not alone! Peeking into Google search trends each of the past two February 14ths reveals a nation ready for romance at the Applebee’s.

A report by a search engine consulting firm called Everspark Interactive reveals that right around 5pm Eastern time on Valentine’s Day, Google lights up like a pinball machine with searches for the following terms: 

  1. Olive Garden
  2. Red Lobster
  3. Applebee’s
  4. Outback
  5. Outback Steakhouse
  6. Outback Steakhouse coupons
  7. Outback Steakhouse menu
  8. Chili’s
  9. Macaroni Grill

On this blessed day on the past two years, the statistics for these searches fly through the freaking roof, or, in Google terms, they go “Volcanic,” the highest rating on their “hot searches” scale.

Fascinated by this look into how America will eat / desperately keep their partners happy / mate this evening, we’ll be keeping an eye on Google’s hot searches. Already, “Edible Arrangements,” a company that delivers “flowers” out of fruit, is having a bang-up day, nearly cracking the top 10 searches:

The sadly floundering “Valentine’s Day dinner ideas” is steadily climbing, going up from the 12th most-searched term to the ninth in the half-hour from 2pm EST to 2:30. The mysterious and vaguely depressing “heart-shaped pizza” is hanging on at number 12.

And, at 2:30, here comes the Olive Garden, breaking through at number 19, as millions of people are nearing the 5:00 pm Power Hour.

We’ll update as more restaurants come in!

UPDATE, 4:30 pm Eastern: And with the approach of the dinner hour, the restaurants are surging! The Olive Garden, true to form, is pushing up to the 7th most-Googled term, leaving “Valentines dinner ideas” (number 10) in the dust as Romeos and Juliets are making up their mind and getting ready for some Hospitaliano. But here, too, comes the Red Lobster (13) … and the Australian Menace, Outback, is poised to strike at number 16.

UPDATE, 5:20 pm Eastern: Boom! Boom boom boom! Olive Garden is still comfortably ahead at number six, but here come the insurgents: Outback elbowed aside Red Lobster (11) to climb to #10; Cheesecake Factory is bringing the cardiac pain at #15, Texas Roadhouse rides the sexy Patrick Swayze nostalgia wave to #16, and the very depressing Applebees emerges at #18. The night is still young, lovers! 

UPDATE, 6:15 pm Eastern: Well friends, it looks like the OG is not to be messed with this year; the Olive Garden is just killing it at the third-most-searched term on Google right now. Outback isn’t blooming enough onions to catch up, though at #7, there sure are a lot of happy couples eating overly salty beef tonight. Red Lobster is close in at #8, but last year’s third-place chain, Applebee’s (11), looks like it’s being taken out by upstart Texas Roadhouse (10). Benihana and his flipping shimp makes an appearance at 14, and Cheesecake Factory is slipping down to 17. (Weirdly, “heart shaped pizza” is still sticking around at 13.) BUT! Score one for this: at number 18, “How to cook lobster tails.” Go home steamers!

Francis Lam is Features Editor at Gilt Taste, provides color commentary for the Cooking Channel show Food(ography), and tweets at @francis_lam.

A peek into the thrilling, exotic diet of a food writer

Or: Everything I ate in the past week. Which is normally a snoozefest, but hey, it's Chinese New Year!

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A peek into the thrilling, exotic diet of a food writerFrancis Lam, all decked out for Chinese New Year

And today, from the Department of Narcissism, here is a recount of almost everything I’ve eaten in the past week — a feature of New York magazine’s Grub Street blog. I’ll be honest: my diet is not nearly as interesting as you might think a food writer’s should be. Many, many nights it’s takeout on the couch while watching reruns of The Office at 11pm. Happily, though, they interviewed me during the much more culinarily-interesting week of Chinese New Year (or the Lunar New Year, so as not to denigrate the many other millions of people who celebrate the holiday but who aren’t, you know, Chinese).

In the interview, you’ll find tidbits of wisdom like this:

Sunday, January 29

I went to lunch with some friends at Hotel Griffou, which is way “cooler” than anyplace I would ever normally go. But my girlfriend is Portuguese, and they started doing this Portuguese brunch. We had the rissois de camarão, which are shrimp turnovers; the pasteis bacalhau, salt-cod fritters; the kale soup; pork and clams; and the baked eggs with chorizo. There was something weirdly delicious about that dish.

Not that I’m suggesting it was frozen food, but it had this fro-mami quality about it. You know, that deliciousness you only associate with frozen food, like when you go to a [crappy] pizza place and get the eggplant parm sub and you know they’re just pulling it out of the freezer, but it’s delicious anyway. That’s fro-mami. I think the food at Hotel Griffou was well prepared, but there was something to it. I had coffee, too. Black.

That night was the Pro Bowl. Watching the Pro Bowl is really admitting your addiction to football. So I was at home, watching the goddamn Pro Bowl. On the stove I had chickpeas stewing in a little bit of wine, soy sauce, kale stems from the other day, carrots and a bunch of other vegetables, and dried shrimp roe, which is another really awesome ingredient.

And

Tuesday, January 31

That night was supposed to be that incredible ice storm of 2011, where you’re stuck inside and you find out all these awful revelations about your girlfriend and you break up. So to prepare for that, my girlfriend and I stayed near home and went to Frankie’s. She had the braised octopus salad — far and away the best thing they have. I had the pork braciola and polenta. Totally great. And they have these prunes. They’re stewed in red wine and come with mascarpone. Totally delicious, with this cinnamon-y red-wine reduction.

Then we went home and waited for the ice storm and the revelations, but neither really happened.

For more of this inanity — and what one eats for Chinese New Year — check out the full story here.

 

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Francis Lam is Features Editor at Gilt Taste, provides color commentary for the Cooking Channel show Food(ography), and tweets at @francis_lam.

Coca: The next health food craze that won’t be

Non-cocaine coca leaf products are all the rage in South America, but the War on Drugs is going to kill our buzz

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Coca: The next health food craze that won't beCoca leaves and refined cocaine

Walk into a supermarket in Bolivia and witness the unfolding of what might have been the world’s next big food fad. The aisles are lined with boxes of cereals, cookies, candies, granola bars, soft drinks and even flour tinged the earthy green color of the exalted coca leaf. One dubiously neon-lime liquor, Agwa de Bolivia, advertises “a coca leaf way of life.” A new soft drink, Coca Brynco, was launched with government support on Jan. 18. Touting extraordinary health benefits, including both energy-boosting and appetite-suppressing properties, these sweet, nutty-tasting coca products are burning hot in South America. Coca is even making inroads in fine dining; South America’s most famous chef, Peruvian Gaston Acurio, uses the leaf to season meat and shellfish, and to make Andean-style cocktails. But, unfortunately, without a plane ticket, you probably won’t be enjoying one of his coca sours any time soon. Outside of the Andes, coca isn’t really known for its culinary and medicinal uses. It’s mostly known as the raw source of cocaine.

This association is the reason why Bolivia’s campaign to end the U.N. narcotics ban of the coca leaf will fail today. The ban, which began in 1961, lumps the leaf — and all products made with it — in with the powder, and called for the elimination of all forms of coca consumption. The United States, as the largest consumer of cocaine and home of the “War on Drugs,” leads the opposition (Britain and Sweden have also filed objections), and its argument against the leaf basically boils down to “mo’ coca, mo’ cocaine.”

But coca has been used as a food and medicine in Andean culture far longer than crack has ravaged American cities, far longer than lines on a counter were a party favor. Since before Incan times, Andean tribes have chewed or brewed the leaf into teas, extracting a mild stimulant entirely unlike the über-concentrated crazy-making stuff in cocaine. (The effect is comparable to a weak cup of coffee.) Coca is packed with nutrients and aids in oxygen absorption, which makes it particularly important to the Andean people who live at high altitude, and its use and consumption has become a powerful marker of cultural pride among indigenous people. It is why Bolivian President Evo Morales, the first indigenous Bolivian elected to that office, has made it his pet project to repair the little green leaf’s reputation, starting with amending the U.N. ban.

Still, the U.S. just isn’t having it — after all, we’ve spent the past several decades and a lot of taxpayer dollars bulldozing, burning and spraying coca crops with herbicide from planes. However, with Morales’ encouragement, a local array of coca food products has exploded to provide a legal market for coca farmers. Coca has always been a dominant crop in the Andes, and many farmers had no other options but to sell their products to cocaine manufacturers.

Of course, coca leaves have attracted curiosity outside the Andes before. A 19th century French chemist created a precursor to Four Loko, called Vin Mariani, out of Bordeaux wine and coca leaves. It was so popular that an American company developed its own non-alcoholic coca drink, which you may have heard of: Coca-Cola. Incidentally, Coca-Cola is the only coca product in the world that may be exported overseas (the cocaine component is removed first). For the most part, though, the Western reaction to coca use has been negative, ever since the Europeans first penetrated the Andes and railed against the “pagan” practice. In fact, the 1961 ban is largely based on an unsubstantiated 1949 report claiming that coca made the natives lazy and drove up poverty levels.

This history lends a sense of urgency to the development and marketing of this new slew of coca products. On Friday, indigenous activists organized a mass protest of the U.S. opposition, with thousands of Bolivians gathering to chew coca outside the U.S. embassy in La Paz and throughout the country. For them, legalization is but a long overdue recognition of the value of indigenous culture.

And then there’s the economic development of the Andes. Of course, in America, where little-known “exotic superfoods” like açai and goji can suddenly become enormously popular, “valuing indigenous culture” is often just fancy talk for a marketing opportunity. Retailers have successfully sold us on products like agave nectar with lovely narratives of pristine streams, muggy rain forests, mysterious ancient origins and so on. We seem to respond to these stories, believing in the exotic, “natural” authority of the natives. Maybe we can chalk up this reaction to Western guilt, or maybe we are genuinely excited to be exposed to another culinary culture. Either way, coca’s history is certainly long and rich enough to capture the imagination.

Why shouldn’t coca farmers be able to capitalize on the romantic ideas of post-colonial, fair-trading Westerners like everyone else seems to be doing? It’s not hard to imagine a Whole Foods display of the goods already on the market in Bolivia. Forget those pop-up ads touting the shocking truth about açai or the rare African weight-loss fruit: “Meet the energizing wonder-leaf, the ancient secret of the Andes, full of all-important B vitamins! Don’t guzzle Coke, grab a Coca!”

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Aviva Shen is an editorial fellow at Salon.

Just how offensive is Sandra Lee’s crazy Kwanzaa cake?

A recent mea culpa from the creator of this Internet sensation raises the question: What is Kwanzaa food?

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Just how offensive is Sandra Lee's crazy Kwanzaa cake?Sandra Lee and her Kwanzaa cake.

It was the cultural mash-up that was destined for the Viral Video Hall of Fame: Sandra “Queen of QVC, First Lady of New York” Lee going all-out for African America with her Kwanzaa Cake.

In the clip, the very perky — and it must be said, white — Lee takes her Semi-Homemade philosophy (yes, she refers to it as a “philosophy,” and yes, it’s trademarked) to new heights, using an array of store-bought cake, frosting, canned pie filling and corn nuts to “celebrate” the African-American holiday. As you might guess, the video takes pride of place in the pantheon of hilarious culinary disaster videos.

But a recent mea culpa from the cake’s actual creator broke through our collective efforts to block its memory from our consciousness. On the Huffington Post, food stylist and recipe writer Denise Vivaldo claimed essentially to have been backed into a corner to make this thing up. Needing the money to pay her staff, she researched and wrote the recipe, she claims in a story that spares no opportunity to trash Lee at every turn. (The word “disgusting” takes a star turn, and there’s some mention of blood seeping from the walls when Lee gives her a call.)

But it’s easy to throw Lee under the bus when she’s a millionaire for making food from cans. And after watching her crack open and pour a can of apple pie filling into the hole of an angel food cake for the ninth time, I had to ask, “Wait, someone ‘researched’ Kwanzaa for this cake?” Can this dish actually have something to do with Kwanzaa tradition?

I talked to Jessica Harris, a professor at Queens College, and author of dozens of books on the foods of the African diaspora, including a cookbook called “A Kwanzaa Keepsake,” and the forthcoming “High on the Hog: A Culinary Journey From Africa to America.” During our conversation, we talked about the real problem behind Lee and Vivaldo’s cake, what foods are important for Kwanzaa, and what Kwanzaa really is, anyway.

When I first e-mailed you the link to this video, you wrote back saying, “It is just so wrong, disrespectful (and yes that was done with a full frontal Aretha-esque finger snap!)” So let’s start from the top: What do you find disrespectful about this cake?

Well, I first want to say that I don’t find the semi-homemade thing problematic. It’s called “doctoring stuff up,” and it’s fine. So the questions become: What’s the end result? And how do you attribute that cake to a holiday that is not of your ethnic persuasion?

The thing that’s potentially offensive to me is characterizing/determining a holiday about which neither the cake preparer nor the recipe designer has the first clue. When you create a recipe to be attributed to someone else’s culinary tradition, that demands a knowledge of the culture and a judicious handling of things. But this cake has no cultural relevance.

Worse, it’s just something I don’t want to put in my mouth. Much of the offense for me, personally, comes from that. You’re going to make that and call it mine? No thank you! You have to question what kind of holiday cakes the recipe writer makes for her own people.

I’m not saying the food of the African diaspora can’t be an inspiration for other people, because that’s a sign of a great cuisine. But this cake is an abomination. I wouldn’t want that on the table and be called my birthday cake, and that’s the biggest holiday I know!

So you can’t see anything even vaguely Kwanzaa-related in this cake? Did the recipe developer just make it all up?

Let’s see what there is in this thing. Angel food cake is certainly not an African-American tradition; maybe if it was pound cake. Cocoa, vanilla, cinnamon frosting — cocoa does grow in Ghana, but is that where she was going with this? I don’t know about the cinnamon, which is not indigenous to Africa, and don’t even ask me about a whole teaspoon of it! Pumpkin seeds, apple pie filling … corn nuts. Well, corn is called for in the Kwanzaa holiday.

And then there are the candles, which the recipe writer went to lengths to insist were Sandra Lee’s fault, but the candles are the only thing that give that cake any connection to Kwanzaa. Otherwise it’s just an ugly brown cake!

Corn is used in Kwanzaa? What other foods are traditional on the Kwanzaa table?

In the Kwanzaa ceremony there is an ear of Indian corn — dried corn — on the centerpiece for each child of the house. As somebody once said to me, “Corn is primordial,” because if you have corn, you have more corn in it. You can grow corn from corn, so it’s a symbol of potential.

Corn is the only thing I know that is called for. There is supposed to be a basket of fruit on the table, but it’s up to interpretation; there’s no mandated tradition. On my Kwanzaa centerpiece, I try to have black-eyed peas, yams, sugar cane, things that have significance to Africans and the places they have gone to.

But what’s a holiday with no food traditions?

There really are no specific foods attributed to the holiday, nothing that says, “It isn’t Kwanzaa if there isn’t X.”

The name comes from the Kiswahili “matunda ya kwanza,” “first fruits of the harvest,” and it’s based on East African or pan-African harvest traditions, but it’s a very new holiday. It’s only 44 years old. So there are individual familial traditions, but none that are codified.

I wrote a cookbook for Kwanzaa because there are no foods, and so all foods are possible. One of the fun things about this new holiday is that you get to create your own family tradition in a real way, based in a real framework; it’s fertile ground for the African-American talent of improvisation. Speaking of cakes, at one point, I thought, why not do a Kwanzaa cake, but with the icing made to look like kente cloth? You could do it with store-bought stuff, but it would be rooted in some form of African tradition.

It’s not designed as a religious holiday; it’s secular and about community, reflection and self-affirmation, so you can celebrate it alongside your faith traditions. It’s a seven-day event, with each day focusing discussion on a different principle; the words are very “’60s political”: collective responsibility, self-determination. [Unity, cooperative economics, purpose, creativity, and faith are the others – Ed.] Each night, the family gathers around the centerpiece and pours a libation for their ancestors before reflecting and discussing the day’s principle. And then, of course, there are gifts.

This video is 2 years old; its popularity is no doubt because of the cheesiness of Sandra Lee’s shtick mashed up with the idea that she was celebrating an African-American holiday. Why was there not more outrage?

Well, if it weren’t for you, I would have lived my life in blissful ignorance! I don’t think it was the folks celebrating Kwanzaa watching the video. I think the people who were watching it thought it was hysterical because she’s clearly misguided in her efforts. It’s the juxtaposition of that woman, that awful cake and a holiday that is attributed to folks that don’t look like the lady involved. But equally, that same trifecta probably took it off the radar of the folks who do celebrate Kwanzaa.

I have written encyclopedia articles about Kwanzaa, but I hadn’t seen this. So that to me indicates that the video phenomenon really just kind of existed in a different sphere. I mean, her Chanukah cake seems to be equally horrific, and that didn’t raise any hackles either. 

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Francis Lam is Features Editor at Gilt Taste, provides color commentary for the Cooking Channel show Food(ography), and tweets at @francis_lam.

Sparkly sweet corn cookies

These cookies, inspired by the tamales my friend brings me every Christmas, bring some bling to the holidays

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Sparkly sweet corn cookies

I don’t like to lie to my children, I really don’t. Lying is wrong, plus I have never been able to keep my own stories straight. So what do I do when my little ones ask me if Santa is real? I say yes. I know, many of you would say that this response constitutes lying. But I love seeing my kids’ excitement on Christmas Eve when they leave a plate of cookies for Santa, along with a handwritten note and a drawing. It won’t last long, their belief in Santa, and I want to hold onto this innocent part of their childhood for as long as I can.

Santa’s cookies usually include a combination of store-bought and homemade. The holidays bring out everyone’s inner baker. Some families have traditional recipes handed down through the generations. For others, it may be as simple as slicing and baking pre-made refrigerated cookie dough. Some communities host elaborate cookie exchanges, and this can lead to the establishment of temporary cookie-baking sweatshops in previously peaceful kitchens. Baking Christmas cookies is all about sharing and tradition, and a whole lot of butter, sugar and flour.

Instead of baking cookies for Christmas, the Mexican tradition is to make and share tamales. It’s a laborious task best shared by many hands, and what better excuse is there to sit around for hours sharing gossip? The traditional Christmastime tamale-making party is known as a tamalada navideña. My fellow SKC enthusiast, Gavin Fritton, shared an excellent depiction of the tamale-making gatherings in his family. In Mexico and in other parts of Latin America, tamales are eaten throughout the year, but they have a special place during the Christmas season. They are traditionally eaten during the religious rituals known as posadas, the reenactments of Mary and Joseph’s journey to Bethlehem that take place in the nine days leading up to Christmas Eve. They are also eaten on Epiphany, or El Dia de Reyes, which follows Christmas.

For years, I’ve been the enthusiastic recipient of a one-way Christmas tamale exchange with my Mexican-America neighbor, Teresa. You may remember her from when I wrote about her recipe for the best rice pudding on Earth. In addition to being honorary Abuela to my girls and an ever-ready and experienced source of advice, Teresa is a wonderful cook of homestyle Mexican food. It’s hard to be grumpy when the doorbell rings before 8 o’clock on a Sunday morning when it’s Teresa, bearing a piping hot plate of just-cooked chilaquiles. And that’s on an ordinary day.

Every Christmas, she cooks up dozens of tamales, both savory and sweet. Savory tamales, such as the ones Teresa fills with pork in a red chile sauce, are the kind most available in restaurants. In Mexico and other parts of Latin America, the variety of fillings is infinite. They may contain meat, chiles, cheese, vegetables and any combination thereof. The sweet ones, called tamales de dulce, are less common, and can be as simple as an unfilled sweetened corn tamale, or perhaps studded with plump, juicy raisins. Sweet tamales, the kind we can’t buy even at our local tamale specialist, San Francisco’s Roosevelt Tamale Parlor, are my favorite. When we get our bags of tamales from Teresa, we know what we’re having for dinner and dessert.

The tradition of making and eating tamales is alive and robust in 2010, but tamales have been around for a long time. Historians trace their origins to Mesoamerica as early as 8000 to 5000 BCE, popular at the time of the Aztec and Maya civilizations. The essence of a tamale is its ground corn filling, called masa, milled from limewater-treated corn, or hominy. The ground, dried corn is combined with lard and broth or water to make a dough, which is then filled and wrapped in a corn husk (or sometimes a banana leaf) before being steamed. This is the basis for both savory and sweet varieties. Sweet corn tamales, tamales de elote, capture the flavor of a fresh ear of corn without the distraction of other tastes.

For my Christmas cookie this year, I decided to try to encapsulate the essence of a sweet corn tamale into a cookie. Teresa and my little tasters were ecstatic with the result, which tastes something like a corn muffin but better, because it’s a cookie. These have chewy centers and crisp edges, to satisfy both camps of cookie eaters. To gild this lily, I’ve rolled the edges in golden sugar, pretty enough to decorate a Christmas tree, and special enough to leave for Santa.

 Sparkly sweet corn cookies

Ingredients

  • ¾ cup all-purpose flour
  • 1 cup corn flour — I used Bob’s Red Mill brand, which is found in many supermarkets. (Do not confuse with corn meal, masa or corn starch)
  • ½ teaspoon baking powder
  • ½ teaspoon salt
  • 1½ sticks unsalted butter, at room temperature
  • 1 cup sugar
  • 2 large eggs
  • ½ teaspoon vanilla extract
  • garnish: golden yellow sanding (coarse) sugar

Directions

  1. Preheat oven to 350 degrees.
  2. Sift first four dry ingredients together.
  3. In a separate bowl, cream butter until soft, then add sugar and beat until fluffy. Add in eggs, one at a time, and then add vanilla.
  4. Combine wet and dry ingredients into a soft dough. Spread dough onto a sheet of plastic wrap, then roll into a 12-inch log (about 2 inch diameter). Chill wrapped dough log in refrigerator until firm, at least 4 hours.
  5. After dough has been chilled, sprinkle work surface with sanding sugar. Unwrap chilled dough log and roll several times in sanding sugar to coat.
  6. Slice coated dough log into 1/2 inch slices. Place dough slices onto ungreased baking sheets, sprinkle with additional sanding sugar if desired, and bake for 12-15 minutes until edges are golden. Cool completely.
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Fruitcake-inspired Scotch shortbread

Fruitcake is often the butt of jokes during the holidays. These candied fruit-studded shortbread cookies won't be

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Fruitcake-inspired Scotch shortbread

“Oh Buddy, I think it’s fruitcake weather,” goes the opening line to one of the best short stories ever written (and certainly a sentimental Southern favorite), “A Christmas Memory” by Truman Capote. Capote based the story on his own memories with his elderly cousin Sook, his eccentric best friend, who baked fruitcakes each Christmas and sent them to acquaintances and people they admired, including Mr. and Mrs. Roosevelt at the White House.

These days, the idea of fruitcake is as stale a joke as some of the cakes that remain on the bottom shelf of the Frigidaire from last Christmas. The main appeal of fruitcake for me is the candied cherries, the red and green chewy bits of sugary former fruit. Although a candied cherry is as similar to a real cherry as plastic-encased American cheese is to aged Manchego, they still hold a visual and sentimental appeal.

Fruitcake is not a tradition in my home, although my mom makes stellar “fruitcake cookies.” (That recipe is hers and I hope to share it soon). I do buy candied cherries, to top Mom’s sandy, crispy, buttery shortbread. Shortbread is the easiest, most elemental cookie: butter, confectioner’s sugar, flour, salt and vanilla. When I wake up in early December and say, “It’s cookie baking time,” I always put a tray of shortbread in the oven first. Like Sook and Buddy’s fruitcake, it’s a tradition, and it’s simple; I already have butter, sugar and flour out and the oven’s preheating.

Scotch shortbread with candied fruit

Ingredients

  • 1 cup unsalted butter, slightly softened
  • ½ cup powdered sugar (10X)
  • 2 cups unbleached all-purpose flour
  • ¼ teaspoon salt
  • 1 teaspoon vanilla
  • candied cherries or pecan halves for garnish, if desired

Directions

  1. Preheat oven to 325°. In a mixer, cream butter and sugar, then gradually add flour. Add salt and vanilla.
  2. Line a rimmed baking sheet with a Silpat or parchment paper. Using a rolling pin, gently roll out the dough to ¼-inch thick, in a rough rectangle. Using a sharp knife, cut into 1-inch square pieces. Press cherry or pecan halves onto each square.
  3. Bake at 325° for 20 minutes or until golden brown. Remove from oven and let cool. The cuts will have melded back together, but quick work with a sharp knife will take care of that. Store in an airtight container at room temperature.
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