Salon.com > REM http://www.salon.com Sun, 19 May 2013 01:00:00 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 The music business is banking on your nostalgia http://www.salon.com/2012/10/08/pop_nostalgia_gone_mad/ http://www.salon.com/2012/10/08/pop_nostalgia_gone_mad/#comments Mon, 08 Oct 2012 17:05:00 +0000 http://www.origin.railrode.net/?p=13033415 Right now, somewhere in North America, the Canadian band Sum 41 is preparing a tour to celebrate the tenth anniversary of its 2002 release, “Does This Look Infected?” Don’t worry if you don’t know it. The album was a minor entry in the 2000s pop-punk canon, with songs that Entertainment Weekly described as “antiseptic” (if catchy). In fact, the band is probably known more for its singer having once been married to Avril Lavigne than for its music.

Why, then, are we marking the tenth anniversary of “Does This Look Infected?”

Because that’s what we do now. Anniversaries are a big business in pop music, where celebrating nice round numbers means the possibility of cashing checks full of them. From mediocre pop-punk to legendary rock ’n’ roll, seemingly no anniversary goes unremarked — or unmarketed — anymore.

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