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	<title>Salon.com > Alisa Weinstein</title>
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		<title>Hollyblog</title>
		<link>http://www.salon.com/2003/02/24/hollyblog/</link>
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		<pubDate>Mon, 24 Feb 2003 20:30:00 +0000</pubDate>
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		<description><![CDATA[Are movie bloggers part of weblogging's natural evolution, or just a sign that another cool Net thing has been co-opted?]]></description>
			<content:encoded><![CDATA[<p>Helen Jane Yeager stands on the sidewalk in a gritty section of downtown Los Angeles checking the flash on her digital camera. A few stories above her, the German actress Franka Potente shoots the last of her scenes for an independent film called "I Love Your Work." </p><p>If Potente is alone when she emerges from the building, it will be a cinch to get a snapshot with the actress, best known as the red-haired heroine of "Run Lola Run." But if the film's line producer is anywhere in sight, Yeager will be out of luck. </p><p>"I'm not supposed to bother the actors," she said. "They're in character ... don't ask them questions ... they're busy." </p><p>Yeager could easily be mistaken for a film buff with a weakness for German indie actresses, but the 27-year-old graphic designer is actually the latest incarnation of Hollywood's P.R. machine -- the official <a target="new" href="http://iloveyourwork.com/">movie blogger.</a> Part journalist, part copywriter, Yeager is finding out that being a pioneer movie weblogger presents myriad challenges, not the least of which is how to stay true to the form. </p><p><a href="http://www.salon.com/2003/02/24/hollyblog/">Continue Reading...</a></p>]]></content:encoded>
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