Simpson’s line is that the American people just haven’t heard his story, and that when we do, we’ll believe he’s innocent. But who doesn’t know O.J.’s version of events? That he was framed by the Los Angeles Police Department and various friends of Nicole, especially Faye Resnick, who lied at his trial, and that his wife and Goldman were killed by denizens of the shadowy, drug-infested nightlife world he says they inhabited.

Why anyone would pay $9.95 to hear him repeat this stuff is beyond me. They could contribute it to my reward fund instead.

Couric read from Simpson’s famous post-verdict statement: “When things have settled down a bit I will pursue as my primary goal in life the killer or killers who slaughtered Nicole and Mr. Goldman. They are out there somewhere. Whatever it takes to identify them and bring them in, I will provide somehow.” She asked him with a straight face but barely masked hostility how the search was going.

The years have gone by and not a single clue has turned up, despite Simpson’s no-doubt constant search for the — is that them over there?! — real killers. He told Couric that some new information came in just last week, but he couldn’t discuss it.

When Couric suggested that most Americans think his supposed search for the real killers is a joke, Simpson made a Freudian slip. That’s why we watch him now, isn’t it? We’re waiting for him to mess up, to accidentally admit that he did it, or just to break down, “Perry Mason” style, and tearfully shriek a confession.

“If you think I’m innoc … guilty,” he said, “why isn’t NBC, you, putting up a reward? You would like to find who did this if I didn’t do it, wouldn’t you? You have more money than I.” He delivered his response in that calm, sleepy-eyed, half-smiling manner he’s developed since his trial, which has turned him into a truly creepy guy, guilty or no. “Why wouldn’t you want to donate something to a reward to find these killers? And if you think I did it, you’ll never lose your money. You can’t lose a dime.”

Here’s what I think: I think O.J.’s canned answer is insultingly glib. NBC is not in the law enforcement business, and its unwillingness to put up reward money to find mythical “real killers” proves nothing. (Although its willingness to have him on the “Today” show proves the network is not above using Simpson’s shock value to juice its ratings.) I think a guy who didn’t do it wouldn’t say things like “You would like to find who did this if I didn’t do it, wouldn’t you?” I think NBC did find the real killer, when it booked O.J. Simpson to sit in that big armchair and talk to Katie Couric.

I also think O.J.’s a pretty smart guy, and I think he knows what he’s doing. He knows that television is the magic elixir, the great American “everything’s OK” machine. He knows there’s a reasonable chance that if he puts his face on television every once in a while — not too often — people will slowly but surely come to like him again, to feel like they know him and understand him, maybe even, eventually, love him. Maybe, little by little, he’ll go from being that guy who whacked his ex-wife and got away with it to being that serious, earnest, gracefully aging but still handsome fellow with the pained expression, the one who always has to defend himself against people who just won’t let the past die. He’s on TV. He seems so nice. Let’s get his autograph.

And somehow the real killers will escape capture. I just know it. Those bums.

At least my $50.31 is safe.

Victories are just about meaningless for relievers, since they depend on your team coming from behind during the time when you happen to be in the game. Blowing the lead in the top of an inning can lead to your picking up a win in the bottom half.

For starting pitchers, victories are a little better as an accurate measure, but still a bit shaky because they’re dependent on things other than the pitcher’s performance. The same solid outing can get a pitcher a 6-2 win or a 2-0 loss. A pitcher on a good team will get more wins than a similar hurler on a bad one.

But since it’s rare for a pitcher to spend an entire long career with only good teams or only bad ones, the inequities tend to even out over the long term. Wins aren’t a perfect measure of a starter’s effectiveness, but they’re not a bad one either. The absolute magic number of wins for Hall of Fame induction is 300. All 20 men who have won 300 games are in the Hall. The 21st and 22nd on the all-time win list, Tommy John (288 wins) and Bert Blyleven (287), are not.

One more note on wins: Traditionally, the benchmark of a good starting pitcher was 20 wins. That continues to be the figure, but it shouldn’t be, because in the past quarter century teams have gone from four-man to five-man starting rotations. Today’s starters generally take the ball about 85 percent as many times as starters did before the mid-’70s, so the measure of excellence should be 17 wins in a season, 255 in a career.

Finally, earned run average continues to be an excellent, if not perfect, measure of a pitcher’s performance.

As we did Monday, we’ll ignore young hotshots who haven’t been around long enough to merit serious consideration.

Kevin Brown: A late bloomer, probably too late for the Hall of Fame. He has been outstanding for the past five years, but he was 31 when that stretch started, and before that he was more potential than performance.

Roger Clemens: Five Cy Young Awards, an MVP, 255 wins, 3,421 strikeouts (eighth on the all-time list). Any questions?

John Franco: He’s the active leader in saves with 419, trailing only Lee Smith on the all-time list. But like I said, saves is a virtually meaningless statistic. On the other hand, Franco is the active leader in ERA, with a stunning 2.66 mark. Of the 48 pitchers whose career ERA is within a 10th of a run of Franco’s, only three (Tom Henke, Dave Smith and Whitey Ford) pitched after World War II. In Franco’s 17 years, his ERA has poked above 3.00 only four times, including this year (3.18), at age 39, and two years ago (3.62). He’s in.

Tom Glavine: He has mostly been overshadowed by Greg Maddux since leading the Braves to back-to-back National League pennants in the early ’90s, but he continues to be a very good pitcher. He’s a four-time 20-game winner who has 11 so far this year. He’s not there yet, but he’s still only 34, and may yet quietly build an undeniable case for induction.

Randy Johnson: Tough call. Since 1997, he has been dominant, winning 20, 19, 17 and, so far, 15 games while keeping his ERA mostly under 3.00. Before that, though, he was just a big wild strikeout artist who’d had one good season (1993, when he was 19-8 with a 3.24 ERA) and one incredible one (18-2, 2.48 in ’95). He’ll be 37 at the end of the year, so the clock is ticking, but if he can keep up anything like his current pace for another couple of years, he’ll be in.

Greg Maddux: Yup. He has won 17 or more eight times (he has won 20 twice), and he has 233 lifetime wins. He’s a four-time Cy Young Award winner, a four-time ERA champ and a 10-time Gold Glove winner.

Pedro Martinez: He’s on one of the most remarkable runs in baseball history. Since 1997 he’s 70-22 (a .761 winning percentage) while playing for teams that have gone 315-267 (.541). And that’s not the remarkable part. Here’s the remarkable part: His ERA over that stretch is 2.14. This during a time when offensive numbers are over the moon, and an ERA of 4.00 is considered respectable. Martinez is only 28, so it’s a bit early to talk about the Hall of Fame, but barring injury or Dwight Gooden-style personal meltdown, he looks like a lock.

Mike Mussina: Building a case. He has won 17 four times, and has a lifetime ERA of 3.53, which is pretty good in this era. Only 31, he has won 142 games. He’s also a good fielder. Time will tell.

Curt Schilling: I wouldn’t mention him, but I’d get e-mails wondering why not. So: He has been good since ’97 (though not so hot this year), but he was 30 in ’97, and before that, he just had one decent year.

David Wells: He has pitched reasonably well for good teams and won a lot of games over the past four years, but he hasn’t been spectacular, and before that he was a journeyman. And he’s 37. An interesting character, but a prime candidate for most overrated player in baseball, and certainly not a Hall of Famer.

Whom have I left out? I’ll collect your comments about players and pitchers in a separate column soon.

The first test case may be Jose Canseco. He has 439 home runs and 1,331 RBIs, and at 36 he’s still hitting when he’s healthy. But he’s widely perceived as a guy who hasn’t lived up to his otherworldly abilities, an indifferent fielder who doesn’t really help the teams he plays for. He just hits a lot of home runs.

First, the obvious choices — guys who, if their careers ended today, would still be a lock: Tony Gwynn, Rickey Henderson, Mark McGwire, Barry Bonds and Cal Ripken Jr.

Next we consider guys who look like they’re on their way to the Hall of Fame but just haven’t played long enough yet. We’ll ignore young hotshots like Chipper Jones and the amazing American League shortstop trio (Alex Rodriguez, Derek Jeter and Nomar Garciaparra) on the grounds that you need to have played on a high level for a decade or so to even be included in conversations like this one.

Roberto Alomar: A dazzling second baseman, the yearly Gold Glove winner and a perennial All-Star. He’s a solid hitter who had a monster season in ’99 (120 RBIs, 26 more than his previous career high) and is slumping this year. His offense alone wouldn’t get him in, but factoring in the glove, he’s on his way.

Jeff Bagwell: He’s 32 and just chugging along as one of the game’s most feared hitters. Assuming he stays healthy and keeps it up for four or five more years, he’s in.

Albert Belle: Sure, nobody likes him, but this guy’s driven in 121 runs per year since becoming a regular player. If he has three or four more good seasons and doesn’t get in (both likely), it’ll be because of politics.

Juan Gonzalez: He has hit 40 or more homers five times and 100 or more RBIs seven times, and he’s only 30. He’s struggling a bit this year and is hurt at the moment, but this is a guy with a chance for 600 home runs.

Ken Griffey Jr.: My God, he’s only 30! He has averaged 36 homers and 104 RBIs per year, and that includes a strike year and a year when he was out for half the season with an injury. And those averages will be higher after this season. The question isn’t really whether he’ll get into the Hall, it’s whether he’ll break Hank Aaron’s career records. Oh, and he’s as good as anybody in center field.

Mike Piazza: One of the best hitting catchers of all time. He’s 31, and it’s just a matter of staying healthy long enough to build up the numbers.

Ivan Rodriguez: He’s only 28, so he has to put more numbers up, but I’m ready to order his plaque already. He just about qualifies on his defense alone. Add in a lifetime average of .304 and decent power numbers (inflated the past two years), and we might be looking at the greatest catcher ever.

Frank Thomas: One of the best ever at on-base percentage, and averaging more than 100 RBIs a season. At 32 and having bounced back from a subpar year in 1999, he’s just a few good years away.

That brings us to my favorite category: the intriguing maybes. These are the guys you argue about when that sixth inning just drags on and on …

Harold Baines: For 20 years, he has gone out and hit about .300 with about 20 homers and about 80 RBIs. Sometimes a little better, sometimes not quite that, but right around there. At 41, it looks like he might finally be slowing down (.276, 10 homers, 29 RBIs), and if he retires after this year, he’ll finish with just under 3,000 hits and 400 home runs, but more than 1,600 RBIs.

You could reasonably vote either way, but I’ll say thumbs down, because he was never really dominant, and I think you have to be dominant at some point in your career to get in. Just being consistently good, but not dominant, over a really long period doesn’t get it for me, which is why I wasn’t thrilled by the inductions of Don Sutton and Robin Yount in recent years. Your mileage may vary.

Jose Canseco: See above for numbers. I vote yes. What the hell. I love the big oaf. If he’d come into the league with no expectations and had the exact same career, he’d be a lock for the Hall of Fame. You shouldn’t be excluded just because you didn’t live up to your supposed potential. (For those of you about to send me an e-mail, please restrict your comments to my intelligence, and let’s leave my mother out of this, OK?)

Barry Larkin: Tough call. He’s got middle-infielder-type numbers (fewer than 200 homers and 900 RBIs, now in his 15th year), and we’re now in an era when middle infielders have Ruthian stats. On the other hand: three Gold Gloves, an MVP and 11 times an All-Star. He has been the gold standard for National League shortstops for a decade. He’s in.

Edgar Martinez: Great hitter, but he started too late. He was 27 before he began hitting, in 1990, and 32 when his power numbers went up in 1995. If he plays well into his 40s and pads his career numbers he might have an outside chance, but he’s still a few years away from his 2,000th hit.

Fred McGriff: He’s over 400 home runs, and he’s having a good year at 36. Right now I say he just misses: never quite dominant enough. But I think it’s likely he’ll be around long enough to end with the kind of stats that’ll get him in.

Rafael Palmeiro: He has had at least 37 homers and 104 RBIs in six of the past seven years (the seventh was the strike year). He’ll get to and well above those magic numbers of 400 and 1,500, and he’d been playing for seven years by the time offensive inflation hit in 1993. He has hit .300 or better six times. He was also a great first baseman when he was younger. At 36, he’s still hitting. One more good year after this one and there oughta be no question.

Gary Sheffield: When he’s on, as he is this year, this guy is Cooperstown-quality stuff. But he has had too many unproductive seasons. He’s still only 31, so several more ridiculous years like the one he’s having this season might boost him into consideration, but what are the odds on several more ridiculous years?

Sammy Sosa: He’s been a home run titan for three years, but he’s been hitting in earnest for eight, since he was 24. If he hits homers and drives in runs for the next four years (till he’s 35) like he has for the past four, he’ll be at about 600 and 1,650, and that’ll be plenty.

Besides, he hit 60-plus home runs two years in a row, which is a hell of a thing. I say you get in for doing a hell of a thing, which is why I have no argument with the consistent but not dominant Ripken (a hell of a consecutive-games streak), and why I think Maury Wills (a record 104 stolen bases in 1962; changed the way the game is played) ought to be in.

Mo Vaughn: He’s only 32 but he seems older, doesn’t he? If he puts up numbers over the next five years like he has over the past eight, he’s got a shot, but I don’t think he will. Do you?

Larry Walker: His huge numbers in the late ’90s were inflated by Coors Field. He doesn’t make it.

Bernie Williams: A wonderful player with all the skills, but he’s on that next level down from Hall of Famer.

Matt Williams: A great home run hitter who might have threatened Roger Maris’ single-season record four years before McGwire did if the strike hadn’t ended the season. Also a great third baseman. But he has been hurt too much, and he won’t finish with the required numbers.

Whom have I left out?

Tuesday we’ll consider pitchers.

“Them” is the Taco Bell Corp., which announced this week that it’s dropping the popular pup from its advertising campaign. The change came as part of a corporate shakeup that also saw the fast-food chain’s president, Peter C. Waller, replaced by former Wendy’s executive Emil Brolick.

“You know how I found out about it?” the Chihuahua says, lighting yet another. “I heard it on the radio. These ‘morning zoo’ bozos were joking about it. ‘Yo quiero a new job, ha ha ha.’ Very funny, assholes. I mean, this is my life we’re talking about here, and I have to hear it from these jerks on the radio.”

The Chihuahua speaks softly, and his streetwise accent isn’t as pronounced as it is on TV. Though obviously fit in that gym-buffed, Southern California way, and just as cute in person as he is on the tube, he looks like he’s been up for two days.

He shot to stardom two years ago with the success of his Taco Bell ads, which featured his trademark slogan, “Yo quiero Taco Bell.” The adorable pooch was seemingly everywhere, with plush Chihuahua toys selling by the millions at Taco Bell stores. It was quite a rise for the former stray who grew up on the hard streets of Pacoima, a dozen miles up the Golden State Freeway — and a whole world away — from the bright lights of Hollywood.

As the Chihuahua talks about that initial flash of success — the critically acclaimed “Godzilla” tie-in spot with its “Heeeeere, lizard lizard lizard” line — and the minor drug and legal problems that followed, a young couple driving past in a small pickup honks and hollers, “Wooo! Drop the chalupa!”

“Hey, drop this on your mother’s ugly ass!” the Chihuahua yells, then immediately buries his face in his paws. “Jesus, what am I doing? They probably don’t even know yet. I’m just trying to deal, you know?”

The Chihuahua says he’d been planning to stay with the Taco Bell commercials for at least another year or so, then try to move into feature films. “I get scripts all the time,” he says, “but it’s all ‘Ace Ventura’ wannabe crap, or some kind of boy and his dog bullshit. I don’t want to do that stuff, man. I want to do real stories, about real dogs and real people, you know? Stories about dogs like me, or the dogs I grew up with in the Valley. But nobody’s doing that stuff.

“I’ve been thinking about writing something myself, but I wasn’t expecting to have to think about all this for a year or so. Now I have to make some money. Everybody thinks I’m rich because I’m on TV all the time, but it doesn’t really work that way. The money was just starting to come in for real,” he says, then stops short, leaving unstated an accusation that this was the real reason behind his sudden firing.

“Writing’s never been easy for me,” he says, gazing at the hills. “Just the typing part is really hard for a dog.”

It’s clear the Chihuahua is trying to focus on the future, to fight the bitterness he’s feeling toward Taco Bell, but it keeps seeping back into the conversation. “You know that ‘I gotta get a bigger box’ line in the Godzilla spot? I ad-libbed that. Fuckin’ made the spot. No thank you, no little bonus, not even a doggie bag,” he says, his voice trailing off. He sits staring at the passing cars, pulling on his cigarette. The faintest little dog whine can be heard above the traffic noise.

“I’ve been going to this yoga guy,” he says, finally, as he hops down from the bench to leave. “It’s really helped me stay calm through all of this.”

“Still,” he says with a wink, “it’s really hard to resist talking about how ironic it is that Taco Bell’s been using a dog in its commercials, if you know what I mean.”

And with that he trots off down the sidewalk, toward home, toward the uncertain future that always awaits icons of popular culture.

Sources told the Post they believe King made the calls at the behest of his friend and frequent business partner Arthur Goldberg, whose Park Place Entertainment, the largest gambling company in the nation, has a deal with the St. Regis Mohawk Indian nation to build the Catskills casino. King frequently promotes boxing events at casinos.

The Post reported Monday that Goldberg is under investigation for illegal lobbying, as is Donald Trump, who owns casinos in Atlantic City, N.J., and allegedly lobbied in favor of the gambling bill, which has since been withdrawn.

King is a former Cleveland numbers runner who did time for stomping a man to death on a sidewalk in the 1960s. The fighters who have accused him of shortchanging them or just outright stealing from them are legion, and include Muhammad Ali, Larry Holmes, Tim Witherspoon and Mike Tyson.

Although Teflon Don has spent much of the past three decades under investigation by one legal authority or another, he has mostly escaped real legal damage. He was named this spring as an unindicted co-conspirator in the trial of International Boxing Federation founder Robert Lee and three others, who are accused of taking bribes to fix the organization’s rankings.

If King is found guilty of illegal lobbying in New York, he could face heavy fines and up to a year in prison. But if you’re the gambling type, it would be unwise to bet against him.