The right's most outraged Twitter responses to a new, millennial-focused Obamacare ad

The people who brought you "brosurance" are back and trolling the right all over again

Published November 12, 2013 8:25PM (EST)

Remember the "brosurance" ad that got so much attention during the Congressional hearings over Obamacare's rollout? Well their makers are back with a new one, this time geared toward the ladies. The ad shows two relatively young-looking people — "Susie and Nate" who are apparently "hot to trot." "Susie" is holding what looks like a package of birth control and is giving the thumb's up sign. The ad's accompanying text reads:

Let's Get Physical. OMG, he's hot! Let's hope he's as easy to get as this birth control. My health insurance covers the pill, which means all I have to worry about is getting him between the covers.* I got insurance. Now you can too. Thanks Obamacare!

*The pill doesn't protect you from STDs, condoms and common sense do that.

Like the "brosurance" ad, this latest product from the Colorado Consumer Health Initiative and ProgressNow Colorado Education seems designed first and foremost to troll people — especially people who hate millennials and Obamacare. And on that score, judging from the online right's response, the ad can only be considered as an overwhelming success. While there was right-wing outrage to be found on the blogosphere, the most pure form of distaste was found, as always, on Twitter, where the idea of a young woman having casual sex is still very, very scandalous.


By Elias Isquith

Elias Isquith is a former Salon staff writer.

MORE FROM Elias Isquith


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Brosurance Colorado Consumer Health Initiative Obamacare Progressnow Colorado Education