2014's fast food atrocities
Burger King's black cheeseburger: Made with squid ink and bamboo charcoal, arguably a symbol of meat's destructive effect on the planet. Only available in Japan.
New research suggests the answers are: Not all that much, and a long time indeed.
In a just-published study, senior citizens who took four to 14 years of music training early in life performed better than non-musicians on a specific brain function that is vital for interpersonal communication: recognizing fast-changing sounds.
“Early music training sets the stage for subsequent interactions with sound,” writes a research team led byNina Kraus of Northwestern University. She and her colleagues report in the Journal of Neuroscience that studying music seems to sharpen the neural processing of word fragments—a welcome effect that lasts “well into older age.”
Kraus and her colleagues examined “neural encoding of fast-changing sounds,” focusing on how quickly the brain can process the transition from a consonant to a vowel. They note that a decline in that ability “causes older adults to experience difficulty understanding speech,” particularly in noisy rooms.
Their experiment featured 44 people between the age of 55 and 76, who were evenly matched in terms of IQ, education, and exercise habits. Fifteen of them had no music training; 13 studied music for one to three years; and 13 took lessons for four to 14 years. None of them continued their lessons into adulthood.
Using scalp electrodes, researchers measured the rate at which their brains responded to a specific speech sound—the syllable “da”—both in a quiet atmosphere and with background noise.
They found those with “moderate” levels of musical training (four to 14 years) “had the fastest neural timing,” both in the quiet and noisy conditions. They were able to more efficiently process the transition from the consonant “duh” to the vowel “ahh,” which is an essential part of grasping the meaning of the word.
“While this neural enhancement has been observed in older adults with lifelong music training … here we observe this benefit in adults with past music experience—40 years after training stopped,” the researchers write.
How could music lessons impact brain sharpness decades later? “Music instruction may set the stage for future interactions with sound,” Kraus and her colleagues speculate. “Past experiences mapping sound to meaning—as through music training—may prime the auditory system to interact more dynamically with sound.”
The researchers hope these findings will invigorate “current efforts to reintegrate arts education into schools.” At the very least, their results suggest music training, far from being a frill, helps shape the brain in positive and long-lasting ways.
So remember all that complaining you did when your parents made you take piano lessons? Time to call and thank them. And if they took lessons themselves, you won’t even have to speak all that slowly. Chances are they’ll understand you just fine.
Domino's Specialty Chicken: It's like regular pizza, except instead of a crust, there's fried chicken. The company's marketing officer calls it "one of the most creative, innovative menu items we have ever had” -- brain power put to good use.
KFC'S ZINGER DOUBLE DOWN KING: A sandwich made by adding a burger patty to the infamous chicken-instead-of-buns creation can only be described using all caps. NO BUN ALL MEAT. Only available in South Korea.
Taco Bell's Waffle Taco: It took two years for Taco Bell to develop this waffle folded in the shape of a taco, the stand-out star of its new breakfast menu.
Krispy Kreme Triple Cheeseburger: Only attendees at the San Diego County Fair were given the opportunity to taste the official version of this donut-hamburger-heart attack combo. The rest of America has reasonable odds of not dropping dead tomorrow.
Taco Bell's Quesarito: A burrito wrapped in a quesadilla inside an enigma. Quarantined to one store in Oklahoma City.
Pacific Standard is a bimonthly print and daily online magazine that highlights the best thinking in the social sciences, technology, health, and policy, and grounds those ideas in real stories—entertaining, accessible, urgent. We are of the West, but not strictly about the West.