Help keep Salon independent

Finally, with flowers!

Kotexs maxipad makeover.

Published

Salon Default

Spotted on Ishbadiddle: In an absorbent homage to Georgia O’Keeffe, Kotex has introduced “flowerful” new packaging for its pads of all sizes. (“Beautiful flowers outside, same great protection inside.”)

A special scroll-over feature on the Kotex Web site reveals descriptions of each flower. Did you know, for example, that the “Cactus Dahlia” (Latin: Dahlia variabilis cactaceae) featured on the maxipad “originated in the Aztec culture” and is “a symbol of dignity, elegance and good taste”? You didn’t? That’s because you can’t get past the use of the word “cactus” anywhere near the word “maxipad.”

By Lynn Harris

Award-winning journalist Lynn Harris is author of the comic novel "Death by Chick Lit" and co-creator of BreakupGirl.net. She also writes for the New York Times, Glamour, and many others.

MORE FROM Lynn Harris

Related Topics ------------------------------------------

Related Articles