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Playing to the cock market

Feministing's Jessica Valenti explains how to get the attention of the blogosphere.

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There is a kick-ass interview with Feministing founder and Broadsheet friend Jessica Valenti in Gothamist this week.

It’s terrific to see general-interest online media notice that young feminism is alive and well and getting stronger every day on the webnets. And there’s a reason Valenti is emerging as a young leader: She’s funny and smart and unafraid to say what she means.

In this conversation, I especially liked her examination of what kinds of Feministing entries tend to pique the interest of the rest of the blogosphere: “The posts that get the most play in terms of comments and links [are] generally the least ‘hard’ feminist ones. One that got a whole lot of attention was a post, 10 Reasons Why Liberal Men are Better in Bed … We’ll cover all these serious news stories and talk about race and class issues or the sexual violence in Darfur and no one gives a shit. We write a post about cock and all of a sudden DailyKos is linking to us. Im just saying …”

By Rebecca Traister

Rebecca Traister writes for Salon. She is the author of "Big Girls Don't Cry: The Election that Changed Everything for American Women" (Free Press). Follow @rtraister on Twitter.


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