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Eeuw! of the day

Fortunately, it's from 1976.

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Remember Love’s Baby Soft? Me, I remember it so keenly that right now, just one whiff would transport me right back to all of my fantasy dates with Leif Garrett. I even remember — now that Copyranter mentions it for old time’s sake — this ad, which, when it comes to leering at young girls, makes “Pretty Baby” and “Taxi Driver” look like “Zoom.”

Fortunately — just in time for puberty to be arriving earlier and earlier — all that tweensexualizing, virginity-fetishizing grossness has changed. Oh, wait.

By Lynn Harris

Award-winning journalist Lynn Harris is author of the comic novel "Death by Chick Lit" and co-creator of BreakupGirl.net. She also writes for the New York Times, Glamour, and many others.

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