Can I get this abstinence message in a medium?

Kmart sells "True Love Waits" sweatpants but denies trying to promote the cause.


Annsley Chapman
June 10, 2008 8:40PM (UTC)

Teenage girls, have you been stumped for ways to broadcast your wholesome chastity to the world? Kmart feels your pain, and now features a junior line of "True Love Waits" sweats with a subtle message of abstinence stamped clear across the ass. Because if abstinence-only sex ed isn't working in schools, maybe a comfy pair of cropped pants could broadcast the message.

The pants have caused a minor kerfuffle among, oh, anyone who takes issue with young girls pushing chastity with their booties. Kmart has professed ignorance of the product's politics, releasing an official statement to the New York Daily News: "It is not our intent to associate with any one particular group or cause."

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Which explains why the product overview on the Web site includes the fact that the pants have a "bold abstinence screen print." I can sum up my reaction to Kmart's feigned neutrality by paraphrasing another graphic message in Kmart's juniors section: "I see your lips moving, but all I hear is Blah Blah Blah."


Annsley Chapman

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