Reason No. 992 why the profit incentive is not necessarily good for human health. Biovail, a New Jersey pharmaceutical company, must pay $25 million in fines after pleading guilty to bribing doctors to prescribe Cardizem, a blood pressure drug.
At the BNET Pharma Blog Jim Edwards looks at a DOJ press release and finds the following nugget in an e-mail from a Biovail exec urging sales reps to do whatever was necessary to boost sales:
We have to deliver growth to Wall Street and everyone knows exactly what is expected from us. If we ever don’t deliver, my net worth will shrink dramatically. I will suffer tremendously if this were to happen… We have made a huge upfront commitment and now we expect you (the reps) to make a commitment in return.
