DNC on RNC: "Is fear all they have left?"

Democrats unveil new ad that hits Republicans over leaked fundraising presentation


Alex Koppelman
March 6, 2010 5:35AM (UTC)

The Democratic National Committee is working to get as much mileage as it can out of the Republican National Committee fundraising presentation made public earlier this week that talked up a strategy of using fear as a prime motivator for raising money.

On Friday, the DNC released a new ad on the subject, titled "Is Fear All They Have Left?" The spot gives an overview of the presentation before ending by using that title as a tagline over pictures of Senate Minority Leader Mitch McConnnell, RNC Chairman Michael Steele and House Minority Leader John Boehner.

Advertisement:

The ad seems more like an attempt to keep the presentation in the news than a direct appeal to voters. At least, that's how it's being used. A DNC spokesman told Salon the ad will mostly air on cable in Washington, D.C., and will get a few hits on national cable as well.


Alex Koppelman

Alex Koppelman is a staff writer for Salon.

MORE FROM Alex Koppelman

Related Topics ------------------------------------------

Democratic Party Republican Party War Room

BROWSE SALON.COM
COMPLETELY AD FREE,
FOR THE NEXT HOUR

Read Now, Pay Later - no upfront
registration for 1-Hour Access

Click Here
7-Day Access and Monthly
Subscriptions also available
No tracking or personal data collection
beyond name and email address

•••


Fearless journalism
in your inbox every day

Sign up for our free newsletter

• • •