Help keep Salon independent

Manly ad secrets: Lions and jet planes, oh my!

Funny or Die takes on the ridiculous business of selling razors and deodorant to men

Published

I’ve often amused myself by trying to imagine the brainstorming sessions behind ads for Axe, Gillette and other testosterone-infused brands meant to put hair on your chest (or make you feel like a man while you shave it off). The folks at Funny or Die have taken those musings to a whole ‘nother level with the video “Manly Men Ads” (via Jezebel). This spoof pitch meeting offers up delightful fratboyisms along the lines of, “Shaving: It’s like jet planes.” Also: “Why would people use our deodorant? Oh I dunno, maybe ‘cuz our ads feature a lion riding a Sea-Doo.” In the manly ad men’s world, there is but one measure of good ad copy: An erection.

By Tracy Clark-Flory


Related Topics ------------------------------------------

Related Articles