So. Here's an ad from Ohio's Republican gubernatorial nominee John Kasich, in which a man complains that Democratic Governor Ted Strickland made all the steelworkers lose their jobs.
In a state like Ohio, where lots and lots of people are out of work, you should be able to easily find a real jobless Ohioan willing to trash the governor for a quick paycheck. But that Ohioan might not read his lines as convincingly at this guy, so I can understand why Kasich opted for a professional.
And, it turns out, that is not even the worst campaign ad misstep of the day. Mike Allen reports on a dumb move by Republicans on behalf of West Virginia Senate candidate John Raese, a wealthy industrialist polling surprisingly well against one-time favorite Gov. Joe Manchin. The NRSC was running one of those ads in which a bunch of blue-collar guys at a diner complain about a politician. In this ad, salt-of-the-earth West Virginians express their displeasure with President Obama, and worry that Joe Manchin will be corrupted by the socialism.
Of course, the ad was filmed in Philadelphia, the guys are professional actors, and the casting call was amusingly insulting to real West Virginians.
- We are going for a ‘Hicky’ Blue Collar look. These characters are from West Virginia so think coal miner/trucker looks
- Each character should bring a several options and stay away from all black or all white or thin stripes (thicker stripes and plaid are good)
- Clothing Suggestions:
• Work boots
• Flannel shirt
• Denim shirt
• Dickie's type jacket with t-shirt underneath
• Down filled vest
• John Deer hats (not brand new, preferably beat up)
• Trucker hats (not brand new, preferably beat up)
• No Thin Stripes
The NRSC has pulled the ad from its YouTube account (and from the airways), but it was played on MSNBC this morning:
Political consultants with contempt for the Real Americans they're constantly condescending to? What next, a politician who defines "middle-class" as a six-figure income?