Word to the wise: If you’re a social media writer thinking of posting a slut-shaming, unnecessarily sexualized caption about a two-year-old, call your editor? (Or your therapist? Whoever picks up first, really).
Earlier this morning, Billboard apparently posted a picture of Kim Kardashian holding daughter North West, who is licking a lollipop, along with the caption “the apple doesn’t fall from the tree.” The post itself details an incident where the paparazzi tried to snap a picture of North West and the poor besieged toddler shouted “no pictures,” so naturally Billboard decided to post said unwanted picture, and add a degrading caption to boot.
The tweet was deleted shortly after and replaced with the line “North West is already pretty sassy (but in a cute way),” which is better — but frankly not much.
Naturally, people were not feeling the love for Billboard this morning. Read some of the reactions below, and share vicariously in Twitter’s cathartic outrage (because what else is the Internet for?!)
I fixed it for you @billboard .
"The apple doesn't fall far from the tree" pic.twitter.com/ZsQWTUP8sM— Prince Trilliam Abu (@PoloWill) October 30, 2015
North West is 2 yrs old @billboard. Tell the mountain climber who plays an electric guitar running your social media to stay in their lane.
— Neale (@AbeFroman) October 30, 2015
Slut-shaming women isn't okay. Slut-shaming baby girls is really not okay. I don't care who their mothers are. https://t.co/aFk2RqNkiR
— Jamil Smith جميل كريم (@JamilSmith) October 30, 2015
A social media manager and an editor need to be out of a job by lunch today @billboard
— Pastor Ben (@BenjaminPDixon) October 30, 2015
Of all the pics in the world to showcase North West being like her mother you chose that one @billboard? That's in really poor taste
— @kp_official1 on IG (@kp_official_1) October 30, 2015
.@billboard she's a damn baby. An editor should never position such innuendo on the image of a child, regardless of her famous parent.
— Janet Mock (@janetmock) October 30, 2015