Speaking to press at a campaign stop in Wisconsin on Thursday afternoon, Ted Cruz reportedly called GOP primary opponent Donald Trump "a sniveling coward," telling him to "leave Heidi (Cruz) the hell alone."
Trump and Cruz have been sparring on Twitter over the use of each other's wives in attack ads. The feud originated after Trump mistakenly thought an independent attack ad featuring a tastefully nude photo of his wife, Melania, was a low-blow:
Cruz subsequently clarified the error:
But Trump isn't one to backtrack from controversial statements, this time manually retweeting a decidedly malicious side-by-side meme of Heidi (an unflattering snapshot) and Melania:
To which Cruz responded uncharacteristically rationally: