The Donald Trump campaign on Sunday dropped its newest ad, featuring one of the Republican presidential nominee's most divisive endorsers, Ted Nugent. The eight-minute ad, titled "#HEARTLAND4TRUMP," pays particular attention to gun laws as they relate to hunting.
"The Constitution, the Bill of Rights, the Declaration of Independence, the Ten Commandments, the Golden Rule," Nugent's non-diegetic voice begins around the three-minute mark. "We the people choosing our own pursuit of happiness — that doesn't happen anywhere else in the world."
"Hunting, fishing, trapping — we the people own these renewable resources," he continues, appearing on-screen with a guitar and a cammo button-up. "It's a way of life — why conservation is the greatest success story in the world, here in America."
"Hillary Clinton is against all these things. She will destroy the freedom that is uniquely American," he adds. "Donald Trump will safeguard the things that make America the greatest place in the world."
As MediaMatters' Timothy Johnson detailed:
"In 2016 alone, Nugent has promoted anti-Semitic content, used a racial slur against a Latino critic, promoted misogynist reasons why guns are better than women, shared a racist meme advertising the fake moving company '2 n----rs and a stolen truck,' and smeared Minnesota police shooting victim Philando Castile as a criminal. In 2015, Nugent devoted an entire column to praising the use of the word 'n----r,' even in a racist context."
Watch the ad below: