Salon Media Group Properties Surge Past 25,000 Paid Subscribers


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Salon Staff
October 18, 2001 12:52AM (UTC)

SAN FRANCISCO, Oct. 17 /PRNewswire/ -- Salon Media Group (Nasdaq: SALNC), a leading new media company, today announced that its three fee-based services -- Salon Premium, Table Talk and The Well -- have collectively surpassed 25,000 paying subscribers.

Salon Premium, the company's content-based subscription service launched in late April, has generated over 20,000 of Salon Media Group's 25,000 subscriptions. Salon Premium provides subscribers with exclusive access to most of Salon.com's news and politics coverage, political columnists and additional content from its People and Sex sites. Salon Premium also provides subscribers with special services such as the ability to download a day's worth of Salon content to their hard drives for offline reading, in either Adobe PDF or HTML text formats. The Well and Table Talk, Salon's community forums, allow users to view and post messages in moderated environments. Salon's subscription fees range from $30 per year for an annual Salon Premium subscription to $180 per year for the highest priced Well subscription.

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"We're very encouraged by the early success of Salon's subscription services and surpassing this milestone of 25,000 subscribers," said Michael O'Donnell, Salon Media Group's President & CEO. "While we've entered new territory by charging for content on the Web, our users have demonstrated their willingness to pay for unique, proprietary articles and Salon's point of view. We'll continue to aggressively market to our base of 3.8 million monthly Salon users and convert as many as possible to Salon Premium, Table Talk and The Well."

About Salon

Founded in 1995, Salon Media Group is a leading new media company that produces an award winning Internet site, Salon.com, as well as two subscription-based online communities, The WELL and Table Talk. Salon logged 3.8 million unique visitors in July 2001, as audited by the Audit Bureau of Circulations. Companies which have advertised on Salon include IBM, Lexus, PBS, Universal Studios, Hewlett-Packard, Mastercard, Virgin Megastore Online, Kimberly Clark, Powell's Books, Discover Card and Intel.


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