Whoopi "Big Loser" no more

Published July 14, 2004 10:55PM (EDT)

Slim-Fast has canned Whoopi Goldberg as the face of their "Big Loser" campaign because the company claims her appearance at a Kerry fundraiser last week has "offended" some customers. Reuters reports:

"Florida-based Slim-Fast said it was 'disappointed' in Goldberg's remarks at last Thursday's $7.5 million star-studded fund-raiser at Radio City Music Hall in New York.

"'Ads featuring Ms. Goldberg will no longer be on the air,' Slim-Fast General Manager Terry Olson said in a statement, adding that the company regrets that Goldberg's remarks offended some customers."

"Republicans have expressed outrage over the fund-raiser for presumptive Democratic nominee John F. Kerry and his vice presidential running mate, John Edwards, in which entertainers lined up to skewer the president."

"The New York Post said of Goldberg's appearance at the event: 'Waving a bottle of wine, she fired off a stream of vulgar sexual wordplays on Bush's name in a riff about female genitalia.'"

If this entry on Free Republic is any indication, at least some Bush supporters and Slim-Fast customers were threatening to switch to a line of diet products more in keeping with their ideology -- Wal-Mart Equate was mentioned -- if they didn't dump Whoopi.

By Geraldine Sealey

Geraldine Sealey is senior news editor at Salon.com.

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