"Viva Obama"

If you've had enough of musical campaign pitches, maybe the problem is that you haven't heard them in Spanish yet.


Alex Koppelman
February 21, 2008 1:39AM (UTC)

A reader brought one of the latest musical campaign videos to my attention today, and guaranteed that it'd be posted here by pointing out that it's much better than "Rock Around Barack." (I've also gotten one complaint that I'm driving the "Rock Around Barack" jokes into the ground, to which I say: Uh, yeah -- you think I didn't know that?)

In fact, having taken a listen, this latest video -- "Viva Obama" -- is indeed much better than "Rock Around Barack." According to Advertising Age's Laura Martinez, the video was made and funded by Miguel Orozco, the president of an interactive advertising agency, as part of a viral campaign independent from but on behalf of Barack Obama, whom Orozco supports. It's been posted to the Web site "Amigos de Obama" (Friends of Obama). Orozco, Martinez says, is trying to hit every demographic with his efforts; in addition to "Viva Obama" there's Obama reggaeton and a series of mini-telenovelas. The "Viva Obama" video, and a YouTubed version of the reggaeton song, follow.

Advertisement:


Alex Koppelman

Alex Koppelman is a staff writer for Salon.

MORE FROM Alex Koppelman

Related Topics ------------------------------------------

2008 Elections Barack Obama War Room




BROWSE SALON.COM
COMPLETELY AD FREE,
FOR THE NEXT HOUR

Read Now, Pay Later - no upfront
registration for 1-Hour Access

Click Here
7-Day Access and Monthly
Subscriptions also available
No tracking or personal data collection
beyond name and email address

•••


Fearless journalism
in your inbox every day

Sign up for our free newsletter

• • •