Trump plans to bottle "Success"

The supposed presidential hopeful intends to market cologne and bathroom products

By Natasha Lennard
Published April 19, 2011 9:20PM (UTC)
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Donald Trump arrives to his Comedy Central Roast in New York, Wednesday, March 9, 2011. (AP Photo/Charles Sykes) (AP)

Concerned about what The Donald will do with himself once he gives up on pretending to run for president? Don't be. After all, he can always bottle success.

Gawker reported Tuesday that Trump filed to trademark the phrase "Success by Trump" earlier this month for use in selling "cologne; perfume; fragrances; after-shave lotions; skin moisturizer; shampoo; conditioner; deodorant; soaps for hand, face, and body; body powder; bath oil; bath gel; bath salts; [and] bubble bath."


And what will the "Success by Trump" range smell like? We can only assume a mixture of Drakkar Noir and Listerine.


Natasha Lennard

Natasha Lennard is an assistant news editor at Salon, covering non-electoral politics, general news and rabble-rousing. Follow her on Twitter @natashalennard, email

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