Maria Sharapova (s_bukley via Shutterstock)

Maria Sharapova to change name to Sugarpova

The tennis player wants to promote her candy brand


Prachi Gupta
August 20, 2013 7:37PM (UTC)

Russian tennis player Maria Sharapova is reportedly changing her name to Maria Sugarpova during the US Open. The temporary name change is part of a bizarre two-week publicity stunt meant to promote her candy company, called Sugarpova.

According to the Times, Sugarpova's logo -- "a pair of red lips" -- will also appear on Sharapova's uniform.

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Prachi Gupta

Prachi Gupta is an Assistant News Editor for Salon, focusing on pop culture. Follow her on Twitter at @prachigu or email her at pgupta@salon.com.

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Branding Candy Maria Sharapova Maria Sugarpova Tennis Us Open

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